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Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both w ...
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Diagnose Your Buyer's Problems | Gap Sell Keenan #13
Manage episode 279616551 series 2825138
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➜ Gap Selling Keenan - Perfect your sales call approach
➜ Learn to Gap Sell - Identifying business problems
➜ Watch Episodes: https://www.youtube.com/channel/UCZlrdetp7LzKuuMI4bn1lsQ?sub_confirmation=1
In a sales call, you've got to get good at identifying problems with businesses and how your product or service can solve those problems.
Often, people get too focused on what they're selling that they don't even bother to dig deep enough into the prospect's business. If you want to master the art of gap selling, you NEED to get good at honing in on problems and showing your prospect "the gap."
In this episode, I take a real sales call from David Quick and give him some sales call coaching to improve his approach.
59 episod
