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Episode 35 - Target a New Region or Audience for your Bank or Credit Union with Paid Ads
Manage episode 341141422 series 2994499
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We focus on how to use pay per click ads to drive reach and engagement in new markets or regions for financial institutions. Important steps you'll want to follow:
- Create a whole new campaign, only targeting the new area to collect accurate market data.
- The initial goal of your campaign should be to build brand awareness for your bank or credit union, and not to push your products.
- Consider display ads with eye catching visuals that resonate with potential customers.
Tune-in for more PPC best practices to reach customers in new areas!
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