Successful Conversion Rates with Will Laurenson, CEO of Customers Who Click

Retain: The Customer Retention Podcast

This time on Retain: The Customer Retention Podcast, host Lauren DeSouza sits down with marketing expert Will Laurenson. Will is the CEO of Customers Who Click, a digital marketing agency that specializes in conversion rate optimization. With over a decade of experience in digital marketing, Will has helped numerous businesses improve their website conversion rates and increase their online revenue. Will is known for his analytical approach, his expertise in data-driven decision making, and his highly-rated podcast, Customers Who Click.

Together, Lauren and Will delve into the difficulties of taking on all the marketing and retention responsibilities in a startup, where the beginning of the retention process really lies, what the three key areas of conversion rates are, and why you have thirty seconds to grip your customer.
To find out how you can turn visitors and occasional buyers into loyal, life-time customers, head to Gameball.

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Retain: The Customer Retention Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Dave Kerpen, Shep Hyken, Joey Coleman, Dan Gingiss, Brittany Hodak, Ron Kaufman and Jim Tincher.
Check out the three most downloaded episodes:

• Why You NEED to Pay Attention to Retention with Joey Coleman, Chief Experience Composer at Design Symphony
• Mastering Customer Experience: The Art of Being There with Dan Gingiss, The Experience Maker
• The Game Plan: Demystifying Gamification with Moe Ash, Founder of The Catalyst

If you are interested in being a guest on Retain: The Customer Retention Podcast, please complete this form: fame.so/gmb-guest