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Kandungan disediakan oleh Julia Hartwig. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Julia Hartwig atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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#6 Why we hate Marketing

30:55
 
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Manage episode 355848538 series 3439816
Kandungan disediakan oleh Julia Hartwig. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Julia Hartwig atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

We love marketing, but we also hate marketing. That's why Julia and Ahmet talk about the root of the Frenemies relationship between Sales and Marketing starting with everything they hate about marketing.
Naturally, Ahmet has a lot of experience collaborating or not collaborating with the Marketing department. Julia uncovers what she hates about marketing as an experienced marketer.
Topics they discuss in this episode:

  • Is Marketing just a bunch of ideas and no follow-through?
  • The downside of Marketing being so visible
  • How Marketing can approach Sales to collaborate well
  • Why Marketing emails suck and how to fix that
  • Why Marketers are excellent data analysts
  • What Sellers need from Marketing
  • Why every departments thinks they have the toughest job

  continue reading

32 episod

Artwork
iconKongsi
 
Manage episode 355848538 series 3439816
Kandungan disediakan oleh Julia Hartwig. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Julia Hartwig atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

We love marketing, but we also hate marketing. That's why Julia and Ahmet talk about the root of the Frenemies relationship between Sales and Marketing starting with everything they hate about marketing.
Naturally, Ahmet has a lot of experience collaborating or not collaborating with the Marketing department. Julia uncovers what she hates about marketing as an experienced marketer.
Topics they discuss in this episode:

  • Is Marketing just a bunch of ideas and no follow-through?
  • The downside of Marketing being so visible
  • How Marketing can approach Sales to collaborate well
  • Why Marketing emails suck and how to fix that
  • Why Marketers are excellent data analysts
  • What Sellers need from Marketing
  • Why every departments thinks they have the toughest job

  continue reading

32 episod

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