Podcast terbaik Future Proof (2024)

1
Creative strategies for Magnum with Denise Van Strien and Camilla Facin 25:38

3d ago25:38

25:38

In this episode of Future Proof, we delve into the transformative power of creativity in addressing business challenges. Join us as we chat with Denise Van Strien, Senior Global Marketing Manager at Magnum, Camilla Facin, Head of Strategic Planning at Lola Mullen Lowe, and Vera Sidlova, Global Creative Thought Leadership Director at Kantar. Discove…

1
Jenny Gou: From Corporate to Real Estate 40:04

3d ago40:04

40:04

In this episode, Jenny shares her journey from corporate America to becoming a full-time real estate investor. She discusses her investment strategy focusing on multifamily properties, particularly in Arizona, and the financial metrics she targets for her investors. Jenny highlights the challenges of managing investor expectations, navigating marke…

1
Ep 113 - Future-Proofing in a Changing World: Resilience, AI, and the Power of Networking 24:24

5d ago24:24

24:24

In this inspiring episode, Oskar Andermo dives into the essentials of future-proofing your life and career in a rapidly evolving world. Joined for the fourth time by his AI co-host, ChatGPT—now in its latest updated version—Oskar discusses key insights into building resilience, leveraging AI, and harnessing the power of networking to stay ahead. Fr…

1
220. Time to transform your business model? with Lisa Simpson 38:37

10d ago38:37

38:37

In this episode, we explore how your business model might be evolving, whether you realize it or not. Technology, demographics, and regulation are driving change across industries, and for business and CPA firm leaders, the big question is: how do we stay relevant? I’m joined by Lisa Simpson, VP of Firm Services at the AICPA, to discuss the "Transf…

1
Navigating the future of digital advertising with Meta's Richard Lloyd 22:02

10d ago22:02

22:02

In this episode of Future Proof, recorded at Cannes Lions week, Jane Ostler, Global EVP Thought Leadership at Kantar, sits down with Richard Lloyd, Meta’s Director of Marketing Science, Global Clients and Agencies. They discuss the evolving landscape of digital media, the rise of online video, and the critical importance of attention in advertising…

1
Investing Wisely: Christoffer Groves' Approach 28:26

17d ago28:26

28:26

In this episode, Christoffer Groves shares his journey from a small-town upbringing to becoming a successful entrepreneur in the mortgage and real estate industry. He discusses his transition from residential to commercial lending, the challenges of managing a growing mortgage company, and the current trends in the real estate market. Christoffer e…

1
HSBC UK: Banking on bold authentic marketing for success 29:48

25d ago29:48

29:48

In this compelling episode of the Kantar Future Proof podcast, Lynne Deason, Head of Creative Excellence, talks to Sarah Mayall, Head of Brand for HSBC UK. Together, they explore the intricate journey of crafting multi-award-winning marketing campaigns—including a recent bronze IPA Award—that not only achieve commercial success but also have a posi…

1
EP 112 - Mastering habits: Insights from “Tiny Habits” and “Atomic Habits” 15:06

1M ago15:06

15:06

In this episode, we delve into the transformative power of small actions by exploring two influential books on habit formation: BJ Fogg’s “Tiny Habits” and James Clear’s “Atomic Habits.” Learn how tiny, consistent changes can lead to remarkable results over time. We’ll unpack key takeaways and actionable steps from each book, compare their unique a…

1
Outsmarting Paperwork: Conveyor's AI Journey to Streamline Security Processes 1:14:33

1M ago1:14:33

1:14:33

In this episode, the hosts Anthony Batt and Shane Robinson with guest Joe Veroneau form Conveyor. "AI is totally changing the way that everyone works" Joe Veroneau Summary Conveyor is a company that helps automate security reviews and document sharing between companies. They use AI technology, specifically language models, to automate the process o…

1
Real Estate Investing and Tax Benefits 35:44

1M ago35:44

35:44

In this episode Jeff Neumeister, a CPA and forensic accountant, discusses his background and the services offered by his accounting firm. They also touch on topics such as mergers and acquisitions, real estate investing, and the importance of continuous learning in building a successful business. They also discuss the potential impact of tax polici…

1
Unveiling the power of behavioural science in marketing: A deep dive with Richard Shotton 27:26

1M ago27:26

27:26

Are you a marketer looking to understand how behavioural science can open up new opportunities for your brand? Then look no further than this Future Proof Podcast episode. Dr Nicki Morley, Head of Innovation and Behavioural Science Expertise at Kantar, and Richard Shotton, author of The Choice Factory and the Illusion of Choice, discuss the challen…

1
#52 As causas do atraso português aos olhos de Nuno Palma 35:01

1M ago35:01

35:01

Neste episódio Vítor Mário Ribeiro, Henrique Amaral Dias e José Carlos Tomás falam sobre as causas do atraso português, tentando desenhar a base para um país mais desenvolvido no futuro. A base desta conversa é o livro de Nuno Palma que, como João Miguel Tavares referiu, é uma “máquina de triturar mitos”. Este episódio está foi gravado na Coimbra B…

1
Tech frustrations and chocolate breaks, a conversation with KitKat’s creative minds 18:57

1M ago18:57

18:57

What if taking a break from technology could be as simple as enjoying a chocolate bar? In this episode of Future Proof, we delve into the world of KitKat’s latest campaign, one of the winners of the Kantar Creative Effectiveness Awards 2024. Join host Jane Ostler for an insightful conversation with Wael Jabi, Head of Marketing for KitKat at Nestlé,…

1
The Integration of Art and Science in Real Estate 35:28

2M ago35:28

35:28

In this episode, Michael J. Masucci, a curator and artist, discusses the development and importance of digital art. He explains that digital art has been around for about 70 years but only gained popularity recently with the rise of NFTs. While NFTs brought attention to digital art, Masucci believes that the authentication aspect is not the main re…

1
219. Solving the talent puzzle, with Lexy Kessler 24:57

2M ago24:57

24:57

In this episode, we tackle the talent puzzle and discuss steps to secure the future of the accounting profession. I sit down with Lexy Kessler, Vice Chairman of AICPA and Mid-Atlantic Managing Partner at Aprio and member of the National Pipeline Advisory Group (NPAG), to dive into the finalized "Accounting Talent Strategy Report" and its bold solut…

1
Selling Smarter. How new AI tools are Empowering Sales Teams 1:02:29

2M ago1:02:29

1:02:29

In this episode of the Future Proof Podcast by CO/AI, Anthony, Shane, and Elizabeth discuss the transformative impact of AI on sales processes and e-commerce. They explore various AI tools like Seamless and Wallaxi, emphasizing the importance of data enrichment and automation in outreach efforts. The conversation highlights the competitive edge tha…

1
The Role of Timing in Blockchain and Tokenized Real Estate 44:12

2M ago44:12

44:12

In this episode, Monika Proffitt, a blockchain expert, investor, advisor, and author of Blockchain 101, discusses her journey into the world of blockchain and her early attempts at tokenizing real estate. She emphasizes the importance of timing in the success of a business and the need for financial inclusion in order to achieve cultural inclusion.…

1
EP 111 - Freja the ragdoll and Sokrates 25:03

2M ago25:03

25:03

Over the years, I have had many dream guests on the show. In this episode, I once again have two dream guests. This time, it’s my cat Freja the Ragdoll, and the legendary Greek philosopher, Socrates. In this fun and unique twist, I interview Freja and Socrates—both brought to life with the magic of AI—to explore their perspectives on life, happines…

1
Building Wealth and Empowering Others Through Real Estate 33:58

2M ago33:58

33:58

In this podcast episode, Melissa Shea, a real estate investor and developer, shares her journey from the travel industry to real estate after the 9/11 attacks. She started with single-family properties and then transitioned to buying and flipping pre-construction homes. When the mortgage collapse happened in 2007, she decided to buy apartment build…

1
Decoding IKEA’s marketing success 22:06

2M ago22:06

22:06

Ever wondered how IKEA manages to blend affordability, sustainability, and functional design seamlessly? In this enlightening episode of Future Proof, host Jane Ostler, EVP Global Thought Leadership at Kantar, welcomes Gianluca Toccafondi, the marketing lead at IKEA, who won the Most Meaningfully Different Award in our recent Brand Blueprint Awards…

1
Balancing AI Tools with Human Connection - COAI Future Proof Podcast 1:26:32

2M ago1:26:32

1:26:32

In this episode, the hosts Anthony Batt, Shane Robinson and Francesca Vera discuss the role of AI in wearables and the potential future of these devices. They explore the different types of wearables available, such as fitness trackers and smart glasses, and how AI is integrated into them. The conversation touches on topics like privacy concerns, t…

1
The Promising Future of Decentralized AI and Digital Assets 32:10

2M ago32:10

32:10

In this podcast episode,Steve Masur, an attorney in the technology and entertainment space, shares his background and journey as an entrepreneur whisperer. He emphasizes the importance of understanding the business and goals of entrepreneurs to provide effective legal and entrepreneurial advice. He also discusses the challenges faced by early-stage…

1
218. CPA: The C is for 'cool', with Carla McCall 27:56

2M ago27:56

27:56

In this episode, we discuss the need to change the narrative around what it truly means to be a CPA. I’m joined by Carla McCall, the 2024-25 Chair of the AICPA, to explore how the accounting profession can attract new talent by focusing on purpose and passion rather than just tasks and hours. By highlighting the “why” behind accounting—what makes i…

1
#51 A dívida pública americana 36:22

2M ago36:22

36:22

Neste episódio, vamos falar sobre a dívida pública americana. Sabemos que algumas das maiores crises económicas efinanceiras mundiais foram provocadas por dívida e pela perda de controlo da mesma. Entendermos a dimensão e características da dívida americana e a forma como esta afeta a dinâmica da economia mundial e dos mercados é o nosso objetivo c…

1
Innovative Strategies in Portfolio Management and Real Estate 56:52

2M ago56:52

56:52

In this podcast episode, Mher Vartanian, a real estate broker, shares his background and journey in the industry. He started in investment banking but found his passion in investment sales. He transitioned to a smaller boutique shop in Philadelphia, where he focuses on providing a personalized and white-glove approach to his clients. Mher emphasize…

1
How can CMOs build a more trusted media landscape? 19:16

3M ago19:16

19:16

Jane Ostler, our EVP of Global Thought Leadership, caught up in Cannes with Josh Stinchcomb, Global Chief Revenue Officer at Dow Jones. They discussed the dynamics at play in the media environment, with traditional monetisation models under threat, the erosion of trust in media, and AI looming large. So, what is the role of CMOs in this maelstrom? …

1
The Potential Impact of Blockchain and AI on Real Estate 34:56

3M ago34:56

34:56

In this podcast episode, Johnny Zhang interviews Deirdre McGlashan, the Chief Marketing Officer at BrandGuard, discusses the role of AI in brand governance and advertising. She explains how AI can automate checks to ensure that advertisements are on brand and consistent with guidelines. The conversation then shifts to the broader impact of AI on va…

1
CO/AI - Building A Community of AI Learning and Collaboration 1:45:30

3M ago1:45:30

1:45:30

In this episode, the Future Proof Podcast team takes a step back to reflect on their own journeys and how they ended up in the field of AI. Anthony shares his background in software development and his early fascination with AI. Shane discusses his experience in the military and his transition to technology through Wall Street and Stanford Business…

1
EP 110 - Unlocking Your Brain’s Potential with Dr. Andrew Hill: The Power of Neurofeedback 1:10:13

3M ago1:10:13

1:10:13

In this enlightening episode of the future proof yourself podcast, I sit down with Dr. Andrew Hill, one of the leading experts in neurofeedback and cognitive enhancement. Dr. Hill, the founder of Peak Brain Institute, shares his journey into the world of neurofeedback, how it works, and the transformative effects it can have on brain performance. W…

1
Innovative Financing and Strategic Partnerships in Real Estate 27:44

3M ago27:44

27:44

Vernon Beckford, CEO of Diversified Lending Solutions, discusses his company's role in helping small, emerging, and diverse real estate operators and developers access institutional capital. He highlights the challenges in the current real estate financing market, including the reluctance of banks to make new loans and the limited options for full …

1
From This Year to Next: Predicting Media’s Future with GroupM’s Kate Scott-Dawkins 12:38

3M ago12:38

12:38

Join Jane Ostler, EVP Global Thought Leadership at Kantar, as she engages in a fast-paced and thought-provoking conversation with Kate Scott-Dawkins, Global President of Business Intelligence at GroupM, during Cannes Lions week. They dive into GroupM’s “This Year, Next Year” report, discussing the transformative impact of AI, the rapid growth of re…

1
217. Cutting ties with clients, with Robert Albertini 31:36

3M ago31:36

31:36

This week, we're tackling a challenging yet crucial topic: when and how to fire a client. Some clients can end up costing more in time, effort, and frustration than the value they provide. Letting them go can sometimes be the best decision for your business. However, this process is not to be taken lightly—there are numerous pitfalls to avoid and b…

1
The Pop Culture Phenomenon of AI 1:12:33

3M ago1:12:33

1:12:33

Future-Proof Podcast by CO/AI Summary In this conversation, Anthony, Francesca, and Shane discuss the current state of AI research and productization. They explore the history of AI products and how AI has become a pop culture phenomenon. They also discuss the changing landscape of AI research, the compression of research findings, and the increasi…

1
The Potential of Tokenization in Real Estate 37:25

3M ago37:25

37:25

In this podcast episode, Johnny Zhang interviews Jake Breen, Managing Broker at Dijjit, L.C. A real estate professional, shares his background and experience in the industry. He discusses his journey from being a residential real estate agent to managing a successful franchise. He also talks about his involvement in various ventures, including a re…

1
How to harness Generative AI for creative effectiveness? 22:26

3M ago22:26

22:26

In this episode of the Future Proof podcast, host Věra Šídlová engages with Elaine Rodrigo, Chief Insights and Analytics Officer at Reckitt, to explore the transformative role of generative AI in marketing. They delve into Reckitt's innovative AI tools from insights and idea generation, to creative asset adaptation. Can generative AI models be incl…

1
216. A career and its impact, with Alvin Katz 25:39

3M ago25:39

25:39

In this episode, we honor the remarkable career of Alvin Katz, Co-Founder & Director of KatzAbosch, a firm he helped build from the ground up in 1969 into one of the largest CPA and business consulting organizations in the Mid-Atlantic. As Alvin retires after 55 years at the helm, he shares his journey, the evolution of the profession, and the last…

1
The Impact of AI on Jobs in the Creative Industry 1:25:07

3M ago1:25:07

1:25:07

In this episode, the hosts: Shane Robinson, Francesca Vera and Anthony Batt discuss the impact of AI in the creative industry, specifically in advertising, film and television, and fashion. They explore how AI tools like Gen.ai can assist in the creative process, from generating images to editing and enhancing them. The hosts also discuss the poten…

1
How should brands Find New Space? 14:34

3M ago14:34

14:34

In this episode, Jane Ostler talks to Kantar's Rob Wade about how brands must Find New Space, the third Growth Accelerator in the Blueprint for Brand Growth. They discuss the strategic exploration of incremental opportunities beyond a brand's current market. It involves identifying new categories, occasions, or services where a brand can extend its…

1
The Importance of Tokenization in Real Estate Part 2 44:50

3M ago44:50

44:50

This is the second part of the podcast episode in which Johnny Zhang interviews real estate entrepreneur Matthew Teifke, Co-Owner of Teifke Real Estate. In this conversation, the hosts discuss tokenization and its potential in the real estate industry. They explore the experience of investing in tokenized properties and the benefits it offers, such…

1
Why do brands need to Be More Present? 23:27

3M ago23:27

23:27

Jane Ostler talks to Kantar’s Paul Murphy about the second Growth Accelerator of the Blueprint for Brand Growth, Be More Present, focusing on optimising marketing investments across product range, distribution, pricing, and promotions. Paul Murphy highlights Nike’s strategy of balancing digital and physical retail presence to meet diverse consumer …

1
Why do brands need to Predispose More People? 28:29

3M ago28:29

28:29

Jane Ostler talks to Kantar’s Adele Joliffe about the first Growth Accelerator in the Blueprint for Brand Growth. Brands need to Predispose More People to increase the probability of purchase, and this can be measured through Demand Power and Pricing Power. Adele highlights the importance of predisposition in both acquiring new customers and retain…

1
215. Looking back ... and ahead, with Barry Melancon 33:38

3M ago33:38

33:38

This week's episode is about TRUST. We must rely on trust as we navigate change. Our guest is Barry Melancon, who will be retiring as long-time President and CEO of AICPA as of December 31, 2024. Barry has been the "face" of the profession for decades. This transition is another example of great change in our profession. Since Barry has been leadin…

1
Why do brands need to Be Meaningfully Different to More People to drive growth? 21:03

3M ago21:03

21:03

In our first of four special Future Proof podcast episodes about the Blueprint for Brand Growth, which aims to help CMOs and marketers drive value, especially in challenging economic times. Host Jane Ostler talks to Kantar’s Graham Staplehurst about the Blueprint’s Growth Driver, Be Meaningfully Different to More People. This episode highlights the…

1
#50 França e o futuro da Zona Euro 24:33

3M ago24:33

24:33

Neste episódio, vamos falar sobre a França e o futuro da Zona Euro. Desde a crise das dívidas soberanas que a França tem sido falada, ainda que por vezes em surdina, como o caso mais preocupante da Zona Euro e aquele que poderia ou poderá provocar uma eventual cisão ou mesmo a dissolução da Zona Euro.Ao longo desde episódio, tentaremos perceber e d…

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