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Unifying Your Marketing Channels & MarTech Consolidation: Ep 32 W/ Zeze Peters
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Kandungan disediakan oleh Josh Becerra & Shinhee Son, Josh Becerra, and Shinhee Son. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Josh Becerra & Shinhee Son, Josh Becerra, and Shinhee Son atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Zeze Peters is the founder and CEO of Beam.city, a unified advertising automation platform that uses artificial intelligence and algorithms to help businesses plan and optimize their ads, automatically.
How I Work, Episode 32 with Zeze Peters (Beam.city)
Zeze Peters is a rocket-scientist turned CEO who joined Josh Becerra to share how marketing truly is like rocket-science. He’s got over 20 years of experience in software, robotics, and applied AI and he has used it to gain a better understanding of what is missing in the Martech landscape - consolidation. Plus:
- Testing and automation: The marketing and rocket science overlap
- How industry change may be one of the only constants in marketing
- The overwhelming choice due to the explosion of MarTech tools
Full episode page: https://augurian.com/blog/how-i-work-zeze-peters/
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