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Kandungan disediakan oleh Courtney Laschkewitsch. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Courtney Laschkewitsch atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Episode 51 - Understanding your Product’s Audience to Create a Hitlist of your Dreams

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Manage episode 424445935 series 3435887
Kandungan disediakan oleh Courtney Laschkewitsch. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Courtney Laschkewitsch atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Spend time understanding who would buy your product, and turn that information into a goldmine of a hitlist, through an acronym I coined called CASAR.

Show Notes:

Example of CASAR filled out for the Baby Bites Keeper: A unique suction cup container that acts as both a baby food bowl and a storage container for the fridge.

Category: Meal time baby products.

Audience: Moms walking the baby aisle, looking for meal time products for her baby aged between 4 to 9 months old.

Similar products: Rubber plates, bowls and utensils.

Application: Using it as a bowl for baby to eat from, and storing it with its lid in the fridge when done.

Retailers: Target, Walmart, Buy Buy Baby.

--- Support this podcast: https://podcasters.spotify.com/pod/show/serial-inventing-podcast/support
  continue reading

51 episod

Artwork
iconKongsi
 
Manage episode 424445935 series 3435887
Kandungan disediakan oleh Courtney Laschkewitsch. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Courtney Laschkewitsch atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Spend time understanding who would buy your product, and turn that information into a goldmine of a hitlist, through an acronym I coined called CASAR.

Show Notes:

Example of CASAR filled out for the Baby Bites Keeper: A unique suction cup container that acts as both a baby food bowl and a storage container for the fridge.

Category: Meal time baby products.

Audience: Moms walking the baby aisle, looking for meal time products for her baby aged between 4 to 9 months old.

Similar products: Rubber plates, bowls and utensils.

Application: Using it as a bowl for baby to eat from, and storing it with its lid in the fridge when done.

Retailers: Target, Walmart, Buy Buy Baby.

--- Support this podcast: https://podcasters.spotify.com/pod/show/serial-inventing-podcast/support
  continue reading

51 episod

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