Artwork

Kandungan disediakan oleh Shamanth Rao. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Shamanth Rao atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Player FM - Aplikasi Podcast
Pergi ke luar talian dengan aplikasi Player FM !

🥇How to unlock massive scale on TikTok with UGCs, with Eva Juretić, Growth Marketer at Pocket Worlds 🍽

23:16
 
Kongsi
 

Manage episode 364405820 series 2575608
Kandungan disediakan oleh Shamanth Rao. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Shamanth Rao atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Our guest today is Eva Juretić. Eva is a growth marketer at Pocket Worlds, where she manages user acquisition and growth for the app Highrise.
In today’s episode, we talk about her experience in scaling TikTok campaigns well into 6 figures monthly. We talk about campaign structures, testing paradigms, approaches to creatives - and much much more.
Check out the show notes here:
https://mobileuseracquisitionshow.com/episode/scaling-tiktok-eva-juretic/
KEY HIGHLIGHTS
🧗‍♂️ Factors that contributed to scaling TikTok.
⚖️ The testing process: structure, geos & metrics.
🦋 Working with ad sets that included both old and new creatives.
⏳ Accounting for data delays on iOS.
🌔 Dealing with saturation on TikTok.
🧵 Why IPMs are tracked.
💼 Working with actual users for UGCs instead of actors/influencers
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog

  continue reading

256 episod

Artwork
iconKongsi
 
Manage episode 364405820 series 2575608
Kandungan disediakan oleh Shamanth Rao. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Shamanth Rao atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Our guest today is Eva Juretić. Eva is a growth marketer at Pocket Worlds, where she manages user acquisition and growth for the app Highrise.
In today’s episode, we talk about her experience in scaling TikTok campaigns well into 6 figures monthly. We talk about campaign structures, testing paradigms, approaches to creatives - and much much more.
Check out the show notes here:
https://mobileuseracquisitionshow.com/episode/scaling-tiktok-eva-juretic/
KEY HIGHLIGHTS
🧗‍♂️ Factors that contributed to scaling TikTok.
⚖️ The testing process: structure, geos & metrics.
🦋 Working with ad sets that included both old and new creatives.
⏳ Accounting for data delays on iOS.
🌔 Dealing with saturation on TikTok.
🧵 Why IPMs are tracked.
💼 Working with actual users for UGCs instead of actors/influencers
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog

  continue reading

256 episod

Semua episod

×
 
Loading …

Selamat datang ke Player FM

Player FM mengimbas laman-laman web bagi podcast berkualiti tinggi untuk anda nikmati sekarang. Ia merupakan aplikasi podcast terbaik dan berfungsi untuk Android, iPhone, dan web. Daftar untuk melaraskan langganan merentasi peranti.

 

Panduan Rujukan Pantas

Podcast Teratas