307: Creating a Blended Search Strategy Using ChatGPT

The MindShift Podcast with Darrell Evans

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Black Mirror Season 7 28:30

11 days ago28:30

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Senarai

Suka

Disukai

28:30

We're trying something different this week: a full post-show breakdown of every episode in the latest season of Black Mirror! Ari Romero is joined by Tudum's Black Mirror expert, Keisha Hatchett, to give you all the nuance, the insider commentary, and the details you might have missed in this incredible new season. Plus commentary from creator & showrunner Charlie Brooker! SPOILER ALERT: We're talking about the new season in detail and revealing key plot points. If you haven't watched yet, and you don't want to know what happens, turn back now! You can watch all seven seasons of Black Mirror now in your personalized virtual theater . Follow Netflix Podcasts and read more about Black Mirror on Tudum.com .…

about a year ago 12:41

MP3•Laman utama episod

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode:

Watch the AI Marketing Makeover workshop and learn how to exponentially scale your marketing efforts using cutting-edge AI tools.
Click here to enroll
Are you risking your business by relying solely on social media platforms you don't own?

Ignoring this advice could mean facing potential business instability and limiting your growth in the digital space. The landscape of SEO and online marketing is rapidly evolving, and a delay in action could put you far behind your competitors.

Learn why owning digital assets like websites and email lists is crucial for long-term business stability.
Discover a blended search strategy leveraging organic SEO and paid advertising to maximize your reach and results.
Uncover actionable insights and prompts to enhance your marketing strategy using tools like ChatGPT, even if you're not tech-savvy.

Tune into this episode of The MindShift Podcast with Darrell Evans to learn indispensable strategies and tools for securing your online presence and boosting your marketing effectiveness.

We love feedback. Send us a text message.

Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve!
If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

339 episod

#Entrepreneur #Business #Darrell Evans #Mindset #Self-Improvement #Business Growth #Marketing #Personal Development #Podcasting Education #Mindshift #Mindfulness

307: Creating a Blended Search Strategy Using ChatGPT

The MindShift Podcast with Darrell Evans

published about a year ago

Kongsi

MP3•Laman utama episod

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode:

Learn why owning digital assets like websites and email lists is crucial for long-term business stability.
Discover a blended search strategy leveraging organic SEO and paid advertising to maximize your reach and results.
Uncover actionable insights and prompts to enhance your marketing strategy using tools like ChatGPT, even if you're not tech-savvy.

Tune into this episode of The MindShift Podcast with Darrell Evans to learn indispensable strategies and tools for securing your online presence and boosting your marketing effectiveness.

We love feedback. Send us a text message.

339 episod

#Entrepreneur #Business #Darrell Evans #Mindset #Self-Improvement #Business Growth #Marketing #Personal Development #Podcasting Education #Mindshift #Mindfulness

כל הפרקים

The MindShift Podcast with Darrell Evans

1
337: What’s the Best Way to Position My Marketing for Buyers at Different Stages? 12:08

6 days ago12:08

12:08

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Most businesses think they have a leads problem, but they're really making ONE critical positioning mistake. In this episode, Darrell Evans reveals why your marketing isn't converting and how to fix it immediately. After helping businesses generate over $300 million in revenue, Darrell shares the exact positioning framework that transformed results for his clients in just 90 days. KEY TAKEAWAYS: Today's buyers journey through the sales funnel without needing you - position your marketing accordingly Google's study shows prospects need 11 touchpoints over 7 hours of interaction across 4 different platforms The 3 critical awareness stages: Problem Awareness, Consideration, and Purchase Decision Most businesses focus only on Purchase-Ready prospects (like selling CrossFit) instead of Problem-Aware prospects (unhappy with weight) Create content addressing every question and objection your sales team hears to generate more qualified leads We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
336: How Local Businesses Can Use $1/Day Meta Ads to Get More Customers 13:28

13 days ago13:28

13:28

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Are your customers walking right past your business without even knowing you exist? In this episode, Darrell Evans reveals how local businesses can build powerful brand visibility using Meta advertising for just $1 per day. He shared the shocking story of how I lived next to a restaurant for YEARS without knowing it existed until it was going out of business. Don't let this happen to your business! KEY TAKEAWAYS: Being physically visible doesn't mean customers know you exist - even if you're located in a busy area Create 6-10 short videos answering your prospects' most frequently asked questions Use Meta's engagement campaigns optimized for 15-second video views (through plays) Start with just $1 per day per video to build local awareness Focus on building attention and time before expecting money (the ATM Framework) This strategy works for virtually any local business (restaurants, gyms, service providers, etc.) We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
335: From 0 to 100 Leads: 7-Steps for More Qualified Leads with Less Effort 16:30

20 days ago16:30

16:30

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . If you're a solo entrepreneur or small marketing team struggling to generate quality leads without big budgets or resources, this episode is your GAME CHANGER. Darrell Evans is sharing his battle-tested Lean Growth Method that we've used to generate over 9 figures in revenue for our clients since 2011. Stop overwhelming yourself with complex marketing strategies and discover how SIMPLIFYING your approach can actually accelerate your results. CHALLENGE: Can you implement just ONE of these steps this week? KEY TAKEAWAYS: The Lean Growth Method works for both startups AND established 7-8 figure businesses When you narrow your focus, you actually speak more directly to your ideal customers You don't need big marketing budgets when you follow this focused framework We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
334: The #1 Facebook Ads Mistake That's Costing You Money (And How to Fix It!) 16:14

27 days ago16:14

16:14

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Is Meta secretly hijacking your Facebook ad campaigns? In this hard-hitting episode, I expose the default settings that are DESTROYING your ad performance without you even knowing it. After helping hundreds of clients since 2012, I've identified the #1 mistake costing you leads and sales - and Meta wants to keep it that way. KEY TAKEAWAYS: Meta wants you to use default settings that benefit THEM, not YOUR business When starting new campaigns without historical data, maintain manual control Disable "Advantage Plus" features at all three levels: campaign, ad set, and ad Check existing campaigns for these settings that may be hurting performance Once you have significant conversion data, some automation becomes beneficial We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
333: More Leads, Less Cost: How B2B Companies Are Winning with Meta Ads 14:50

5 weeks ago14:50

14:50

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Tired of pouring money into LinkedIn ads with minimal returns? In this eye-opening episode, Darrell Evans challenges the conventional B2B marketing wisdom that LinkedIn is the only place for your business. Discover why Meta platforms (Facebook & Instagram) might be the untapped goldmine for your B2B marketing strategy, backed by compelling engagement statistics: Meta users spend 44 minutes PER DAY on the platform versus LinkedIn users who spend just 22 minutes PER MONTH! KEY TAKEAWAYS: Meta users spend significantly more time on the platform than LinkedIn users do on LinkedIn Your ad creative and copy do the targeting when platform targeting options are limited Effective B2B campaigns on Meta require both top-of-mind awareness and lead generation components For every dollar spent on Meta, you might need to spend 4-6 times more on LinkedIn for similar results Understanding your customer's problem is more important than targeting by job title or location We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
332: The One AI Hack That Solves Every Marketer’s Biggest Problem 17:45

6 weeks ago17:45

17:45

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Are you a marketing team of one, wearing all the hats and struggling to create content for multiple platforms? In this episode, Darrell reveals how the power of AI can transform just one piece of video content into an entire marketing campaign. Learn the exact step-by-step process we use in our agency to help overwhelmed marketers get leverage without sacrificing their authentic voice. KEY TAKEAWAYS: One 11-minute video can provide all the raw material needed for a complete marketing campaign Claude AI is particularly effective at analyzing your voice and maintaining your authentic tone Upload your buyer persona details and brand voice guides before starting any content creation Most visitors only see the top third of your pages, so prioritize headlines and opening lines Work through campaign elements one by one instead of asking AI to do everything at once Even if you don't want to be on camera, you can create valuable video content by answering common customer questions We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
331: Marketers, Stop Tracking Useless Data! Do THIS Instead 14:18

7 weeks ago14:18

14:18

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Are you drowning in marketing data but can't figure out which metrics actually matter? In this episode, Darrell Evans shares a revealing story about a CMO with a 50-page analytics report who couldn't answer one simple question: what numbers drive your decisions? Learn how to cut through the noise and focus on metrics that truly impact your bottom line. KEY TAKEAWAYS: Stop focusing on vanity metrics - measure what matters to revenue Use the bottom-up framework to identify critical conversion points A small percentage difference (0.4%) can mean a 25% performance gap Page speed and technical issues can silently kill your conversion rates Beautiful design isn't always better for conversions We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
330: Social Media Lead Generation Made Easy (5-Step Framework) 16:12

8 weeks ago16:12

16:12

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Want to generate leads on with social media ads so easily it feels illegal? An 8-figure CEO's framework revealed! This 5-part strategy will transform how you approach lead generation using social media ads, focusing on human psychology instead of vanity metrics. KEY TAKEAWAYS: Stop chasing wrong metrics like CTR and engagement Your ad must attract right people AND push away wrong ones Focus on clarity before selling Algorithm learns from behavior, not just clicks Works for high-ticket services, not just small purchases We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
329: The Psychology of High-Converting Leads: How I Turned $300 into a Multi-Million Dollar Marketing Strategy 20:04

9 weeks ago20:04

20:04

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Discover the exact framework I used to go from living on my grandmother's couch to generating consistent, qualified leads that convert. In this episode, I am sharing my TP3 (The Problem That Precedes the Purchase) methodology that's generated multiple 7-figures in revenue for both my businesses and our agency clients. KEY TAKEAWAYS: Why traditional lead generation methods often fail The psychology behind high-converting lead magnets How to identify your prospect's REAL problem (before they know they need your solution) Step-by-step implementation of the TP3 framework Real case studies with actual conversion rates We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
328: A CEO's Guide to Converting More High-Ticket Leads 14:32

10 weeks ago14:32

14:32

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Are your leads not converting? Discover the proven 4-step framework that's helped 7-8 figure companies generate over $300M in revenue. In this episode, marketing expert Darrell Evans breaks down why timing matters more than your product or sales team, and reveals the crucial stages of buyer awareness that influence purchasing decisions. KEY TAKEAWAYS: The 5 stages of buyer awareness and why they matter Why meeting customers in the solution-aware stage is crucial How to use the "11 PM Exercise" to understand customer psychology The importance of timing in lead conversion Why proof matters more than ever in a competitive market We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
327: Never Run Out of Leads Again: The 5-Step Framework That Creates Predictable Sales for 7 & 8 Figure Businesses 17:54

11 weeks ago17:54

17:54

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . In this episode: We break down how an $8M company transformed their stagnant lead generation into a consistent buyer machine. If you're tired of leads that go nowhere, this framework will change your marketing game forever. LISTEN THIS IF YOU WANT TO: Never run out of qualified leads again Convert more cold traffic into buyers Build a sustainable marketing framework for 2025 Stop wasting money on ads that don't convert KEY TAKEAWAYS: How to identify and map every customer pain point Why content must match specific buyer frustrations The "waterfall method" for converting cold traffic Modern retargeting strategies that actually work How to adapt your marketing for today's AI-driven world We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
326: Social Media Lead Generation on Easy Mode: The Content-Ads-Convert Framework for 7-8 Figure Businesses 14:02

12 weeks ago14:02

14:02

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . Are you tired of posting 3x daily with zero leads? A 7-figure CEO recently told me they were burning money on social media with no results. I showed them why social media lead generation is actually on easy mode - when you understand the Content-Ads-Convert framework. In this episode, I break down our proven system that's generated over $300M in revenue. KEY TAKEAWAYS: Why traditional social posting advice is hurting your lead gen The 3-step Content-Ads-Convert framework How to meet prospects where they are Why less content can generate more leads Our proven interview process for content creation We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
325: 320 to 680 Qualified Leads: Bottom-Up Marketing Optimization Strategy 11:30

13 weeks ago11:30

11:30

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . In this episode: Learn how we doubled qualified sales leads with just a 15% increase in budget! This proven lead generation strategy transformed a 40-year-old company's results from 320 to 680 sales calls per year. KEY TAKEAWAYS: Doubled sales qualified leads with only 15% budget increase Reduced cost per lead from $420 to $225 Success through buyer psychology, not content creation Bottom-up funnel optimization strategy We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
324: AI Search Is Killing Your SEO Traffic: How to Adapt Your Lead Generation for 2025 13:45

14 weeks ago13:45

13:45

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . In this episode: Is your lead generation strategy falling flat in 2025? Discover why traditional methods are failing and the NEW approach that's actually working in today's AI-driven landscape. From analyzing over $300M in client revenue, we're sharing exactly what's changing and how to adapt. KEY TAKEAWAYS: Why AI overviews are disrupting traditional lead generation The new EEAT framework for sustainable lead generation How to optimize for ChatGPT, Perplexity, and Bing Real case studies from our agency's client results We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

The MindShift Podcast with Darrell Evans

1
323: How to Get 30-50% More B2B Leads Without Spending More Money (Overlooked Strategy Revealed) 14:45

15 weeks ago14:45

14:45

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle . Want help to market, grow, and scale your business? Schedule a free strategy session . In this episode: Discover how one simple form change helped our B2B client generate 30-50% more leads without spending an extra dollar on marketing. We reveal the common form mistake most B2B companies make and how to fix it for immediate lead generation gains. KEY TAKEAWAYS: • 3-4 form fields = 20-25% conversion rate • 7+ form fields = only 10-15% conversion rate • Progressive profiling lets you gather data gradually • Focus on collecting only essential information at each buyer journey stage We love feedback. Send us a text message. Revolutionize your marketing with AI in a community of established founders and CEOs . Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.…

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