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Guest Episode: Sleep with Psychology
Manage episode 449815361 series 3587227
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Season 2 is coming soon! Meanwhile, please enjoy an episode from our sister show, Sleep with Psychology. | Can't wait for more episodes? Enjoy a free trial of Whisper Premium and enjoy our full range of exclusive and bonus episodes, all ad-free. Visit www.whisper.fm.
Psychological Factors Behind Consumer Behaviors: A Historical Overview | In this episode we wander through the aisles of fascinating psychological factors that fuel our buying decisions. We we trace their path in a perspective transforming journey that will re-contextualise your next trip to the mall. Consumer behavior, the lifeblood of our global economy, is inundated with intriguing psychological factors - plastered in the window displays of our consciousness but often overlooked in the hustle of everyday life.
Heighten your understanding of renowned theoretical models like Elaboration Likelihood Model, Cognitive Dissonance Theory, Maslow's Hierarchy of needs, and Neuromarketing as they warp the cognitive landscape of consumer behavior. You'll meet influential figures whose impactful work molded the essence of consumer psychology - names like Robert Cialdini, Daniel Kahneman, and Philip Kotler.
Listen now and Sleep with Psychology.
26 episod
Kongsi
