292 - Can award winning packaging deliver both medicine and dignity to the user? SnapSlide does!

People of Packaging Podcast

About the Guest(s):

Rocky BatzelRocky Batzel is the innovative inventor and CEO of Snapslide, a breakthrough company in the packaging industry. Hailing from Scranton, Pennsylvania, Rocky embarked on a journey to revolutionize child-resistant packaging after observing his family members struggle with conventional pill bottles. His entrepreneurial spirit led him from medical school into the world of packaging innovation, where he invented an award-winning, one-handed accessible closure. Rocky is driven by empathy and a desire to make everyday products smarter and more accessible for millions, particularly those with dexterity challenges.

Chason SordoniChason Sordoni is a key player at Snapslide, working alongside Rocky Batzel to bring this innovative packaging solution to market. With roots in the bustling region of Scranton-Wilkes-Barre, Chason joined Snapslide after being captivated by the practical brilliance of its prototypes. With a background in IT sales and video production, Chason combines his business acumen with creative media skills, significantly contributing to the company's growth and outreach efforts.

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Episode Summary:

Join host Adam Peek for an insightful episode of the People of Packaging Podcast, featuring the dynamic team behind Snapslide, Rocky Batzel and Chason Sordoni. Discover how an entrepreneurial idea addressing everyday challenges has blossomed into an award-winning innovation. This episode unveils the journey of Snapslide in revolutionizing packaging, offering a more accessible solution for millions with limited dexterity. Learn about their recent Ameristar Award win and how it’s shaping the future of packaging.

Snapslide is transforming how we perceive and interact with conventional packaging, particularly focusing on child-resistant closures. The episode kicks off with Rocky sharing how his mother's struggles with opening pill bottles ignited his journey into inventing Snapslide. This innovative solution is designed to assist millions who face everyday challenges in using traditional packaging. In their conversation, Rocky and Chason delve into the product’s unique functions — a one-handed open-and-close system designed for those with arthritis or one-handed use capabilities. This conversation explores how the product's capacity to save materials and improve accessibility is set to make lasting changes in packaging norms.

The discussion further highlights Snapslide's significant industry recognition and award-winning efforts. In a competitive landscape involving global giants, Snapslide's affordable and flexible design captures attention, offering substantial potential across various sectors. With Chason Sordoni emphasizing a directional shift toward expanding Snapslide’s applications beyond pharmaceuticals, the conversation pivots to a broader vision for more inclusive and environmentally-friendly packaging solutions. Through detailed exploration of their development and market entry strategies, the episode serves as a compelling narrative about innovation and persistence, underscoring the transformative power of packaging.

Key Takeaways:

* Snapslide offers a revolutionary solution for child-resistant packaging, enabling one-handed operation ideal for individuals with dexterity issues.

* The ongoing mission of Snapslide is expansively addressing the needs of the aging population and others with limited hand functionality.

* Winning the Ameristar Award signifies Snapslide's impact and recognition within the packaging industry.

* The product's unique design not only enhances accessibility but also aims at reducing material usage, thus contributing to sustainability.

* Snapslide is well-poised for market penetration, with potential applications extending beyond pharmaceuticals into various consumer products.

Notable Quotes:

* "I was like, whoa, that's nuts. We're living in the 21st century here…everything's evolved, but child-resistant enclosures haven't." - Rocky Batzel

* "Snapslide, we consider it a new element on the periodic table of closures." - Chason Sordoni

* "There's about 12 million people out there that only have one arm to use, and I'm like, whoa, that's crazy." - Rocky Batzel

* "We've been very happy to add a thousand followers a week…it's been very encouraging." - Chason Sordoni

* "Whatever I come up with has to be one-armed accessible." - Rocky Batzel

Resources:

* Snapslide Website

* Snapslide on Facebook: Stay updated with the latest news and developments

* Contact Snapslide team: [e-mail]

* IOPP Ameristar Award

Explore the story of Snapslide and learn how this innovative closure could potentially change lives for the better. Don't miss out on the full episode detailing the impressive journey and vision of Rocky and Chason. Stay tuned for more groundbreaking insights on the People of Packaging Podcast.

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