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AI's Impact on Modern Marketing Strategies with Steve Olenski, Chief Marketing Officer at Stan Ventures
Manage episode 454655828 series 2893730
The evolving marketing landscape demands adaptability as well as consistent and impactful brand strategies.
In this episode, Steve Olenski, Chief Marketing Officer at Stan Ventures, discusses the evolving landscape of marketing, the challenges marketers face today, and the importance of authenticity and consistency in brand messaging. He explores the impact of AI on marketing strategies, the significance of customer retention, and how to effectively communicate with consumers. Steve also emphasizes the need for marketers to adapt to changes in media and consumer behavior while maintaining a unified brand voice across all channels.
Tune in to explore the secrets to navigating today’s marketing challenges with authentic, consistent branding and the power of AI!
Resources:
- Connect with and follow Steve Olenski on LinkedIn and X.
- Follow Stan Ventures on LinkedIn and explore his Website.
- Tune in to The CMO Whisperer Podcast.
1861 episod
Manage episode 454655828 series 2893730
The evolving marketing landscape demands adaptability as well as consistent and impactful brand strategies.
In this episode, Steve Olenski, Chief Marketing Officer at Stan Ventures, discusses the evolving landscape of marketing, the challenges marketers face today, and the importance of authenticity and consistency in brand messaging. He explores the impact of AI on marketing strategies, the significance of customer retention, and how to effectively communicate with consumers. Steve also emphasizes the need for marketers to adapt to changes in media and consumer behavior while maintaining a unified brand voice across all channels.
Tune in to explore the secrets to navigating today’s marketing challenges with authentic, consistent branding and the power of AI!
Resources:
- Connect with and follow Steve Olenski on LinkedIn and X.
- Follow Stan Ventures on LinkedIn and explore his Website.
- Tune in to The CMO Whisperer Podcast.
1861 episod
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