Entrepreneur’s Resilience: From zero to 112,000 YouTube subscribers (episode #94)

How I Made it in Marketing

Whatever it is you’re working on and struggling with, don’t pivot too soon. Make sure you give it enough time to work.

For as this episode’s guest explains – resilience pays out.

Frank Spitzer, CEO, Pelecanus, shares the story of how he grew his company’s YouTube channel from zero to 100,000 subscribes, along with many more lesson-filled stories.

Pelecanus has $250,000 in annual revenue. Spitzer manages a team of four employees, along with four freelancers and interns.

Stories (with lessons) about what he made in marketing

Here are some lessons from Spitzer that emerged in our discussion.

• Taking responsibility leads to rewards
• Resilience Pays Out: From zero to 112,000 subscribers
• Embracing honesty can lead to deeper connections, personal growth, and inner peace
• Dedication shapes an entrepreneurial journey
• To Achieve Success: Hard work trumps natural talent
• A good leader stands up for their team

Discussed in this episode

Get even more ideas from this episode by using the Analysts – Video Transcript expert assistant in MECLABS AI (https://meclabsai.com/). It’s totally FREE to use (for now). (MECLABS is the parent organization of MarketingSherpa).
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PR, Writing, and Marketing Agency Corporate Culture: Think big (podcast episode #49) (https://www.marketingsherpa.com/article/interview/PR)

Marketing Leadership: Aligning the entire team around the unifying vision is an integral part of project management (https://marketingexperiments.com/leadership/aligning-team-around-unifying-vision)

Dive deeper into the minds of marketing mavens with more episodes of 'How I Made It In Marketing.' (https://marketingsherpa.com/podcast) Your next big idea awaits.

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