Episode 121: How to launch an ABM pilot with Andrei Zinkevich & Vladimir Blagojević

Full-Funnel B2B Marketing Show

Kandungan disediakan oleh Andrei Zinkevich. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Andrei Zinkevich atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

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In the new episode of Fullfunnel Live we cover how to launch an ABM pilot.
The 1-1-1-1-1-1-1-1-10 framework
What your pilot program must include
The minimal viable stack
How to evaluate pilot performance if it didn't drive revenue
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Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/

143 episod

#Business #Marketing #Andrei Zinkevich