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Digging Deeper on the AI Conundrum with Rex Briggs and Caleb Briggs
Manage episode 431467352 series 3527281
Kandungan disediakan oleh Mary Dooe, Greg Stuart, and Rex Briggs. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Mary Dooe, Greg Stuart, and Rex Briggs atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Marketers - and businesses overall - face a fundamental conundrum about artificial intelligence: it has an incredible power to recognize patterns, but not all patterns are reliable. Host Rex Briggs and his son Caleb Briggs set out to explore that tension in their new book, The AI Conundrum: Harnessing the Power of AI for Your Organization--Profitably and Safely. They explain what people still don’t understand about AI, and the greatest potential uses of AI for marketers in the near future to maximize both profit and effectiveness.
For Further Reading:
MMA Global's Decoding AI for Marketers training
Listen on your favorite podcast app: https://pod.link/1715735755
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