Artwork

Kandungan disediakan oleh Philip Ideson. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Philip Ideson atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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587: [BONUS] An AOP Rebrand 8 Years in the Making w/ Philip Ideson and Kelly Barner

15:59
 
Kongsi
 

Manage episode 362220111 series 1276271
Kandungan disediakan oleh Philip Ideson. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Philip Ideson atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Effective today, Art of Procurement has a new brand: an uploaded logo, look, and feel that align with our vision for procurement and the expanded content and events that are available to the AOP community.

This rebrand comes after eight years of gradual shifts. Starting with the launch of the podcast in 2015, Art of Procurement has grown to become the leading source of trusted, actionable insights for forward-thinking procurement leaders.

In this bonus episode, Partners Philip Ideson and Kelly Barner explain the intent and process behind this change:

  • How our rebrand goes beyond just sporting a ‘new look’
  • The need for procurement advocacy across the executive suite
  • How this brand update aligns with our larger mission to 10X the impact of procurement

  continue reading

674 episod

Artwork
iconKongsi
 
Manage episode 362220111 series 1276271
Kandungan disediakan oleh Philip Ideson. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Philip Ideson atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Effective today, Art of Procurement has a new brand: an uploaded logo, look, and feel that align with our vision for procurement and the expanded content and events that are available to the AOP community.

This rebrand comes after eight years of gradual shifts. Starting with the launch of the podcast in 2015, Art of Procurement has grown to become the leading source of trusted, actionable insights for forward-thinking procurement leaders.

In this bonus episode, Partners Philip Ideson and Kelly Barner explain the intent and process behind this change:

  • How our rebrand goes beyond just sporting a ‘new look’
  • The need for procurement advocacy across the executive suite
  • How this brand update aligns with our larger mission to 10X the impact of procurement

  continue reading

674 episod

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