Podcast terbaik Contrary (2024)

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41. Accountability and Growth with Dr. Tracey Nguyen 28:11

3d ago28:11

28:11

Today's guest is Dr. Tracey Nguyen, the owner of Lansdowne Dental Care in Leesburg, Virginia. In addition to her general practice, Tracey specializes in airway health, with a particular focus on pediatric care. She is also among an elite group of only 350 individuals worldwide accredited by the American Academy of Cosmetic Dentistry. Tracey’s journ…

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Real Talk on Agency Client Relationships Rewind 51:06

2d ago51:06

51:06

In this episode, we explore the tough decisions that marketing leaders face when choosing agency partners and balancing media strategies with performance expectations. We dive into the intricacies of building strong client-agency relationships, navigating the cost-value equation, and determining whether to keep marketing functions in-house or with …

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VOTING WITH INTELLIGENCE: REALITY V.S. IDEOLOGY 23:48

7d ago23:48

23:48

With a critical presidential election around the corner, Jules discusses the importance of voting with intelligence instead of emotion; pointing out reality versus ideology. She looks at both candidate's policies and how they will affect our future. A review of what has transpired during the Biden Harris administration, along with the importance of…

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The History of Black Women Running for President | PBS 26:46

14d ago26:46

26:46

We discuss the history of black women who have run for the highest office in the land, from fringe candidates like Charlene Mitchell from the Communist Party, to leading figures from major parties like VP Kamala Harris.Oleh To The Contrary

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Navigating Multi-Million Dollar Ad Budgets with Multiple Agencies 30:14

10d ago30:14

30:14

In this episode, Todd and Kelly sit down with Karen Kelly, former head of marketing for UPS, where she spent over 22 years managing multi-million-dollar marketing efforts. Karen shares her insights on building lasting, collaborative relationships with agencies, stressing the importance of clear communication and proactive engagement to drive busine…

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40. Stop and Smell the Roses with Dr. Steve Lamberg 26:52

17d ago26:52

26:52

This week's guest is the phenomenal Dr. Steve Lamberg, one of the world's leading experts in dental sleep medicine—a field that explores the critical roles sleep and breathing play in maintaining our health and well-being. Steve has been practicing dentistry on Long Island for over 45 years, where he runs the Snoring and Sleep Apnea Dental Treatmen…

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Social Proof, Brand Loyalty, and Scaling a Non-Alcoholic Beverage with E-Commerce 34:23

17d ago34:23

34:23

Stu Haack, head of direct-to-consumer e-commerce at HOP WTR, shares the challenges and opportunities of building a brand that succeeds in both the e-commerce and retail markets. From managing the balance between DTC growth and mass retail distribution to creating social proof and brand loyalty in the competitive non-alcoholic beverage space, Stu of…

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Post-Debate Analysis: Kamala Harris vs. Donald Trump | PBS 26:46

21d ago26:46

26:46

Post-Debate Analysis: We compare and contrast the performances of the two leading candidates for president. Who convinced the American people? The Home Stretch: We take a look at GOTV efforts and the "ground game" of each campaign. PANEL: Fmr. Rep. Donna Edwards (D-MD), Carrie Sheffield, Linda Chavez, Siobhan "Sam" Bennett…

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Rethinking the Pitch Process: A Smarter, Better Way to Find the Right Agency Partner 26:53

24d ago26:53

26:53

In this week's episode, Kelly and Todd explore the agency pitch process, addressing why the current RFP approach often falls short for decision-makers like CMOs and brand managers. They emphasize the importance of selecting agencies based on long-term strategic thinking rather than surface-level presentations or buzzwords like “proprietary tools or…

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How Project 2025 Impacts the Separation of Church and State | PBS 26:46

28d ago26:46

26:46

We speak with Mariko Hirose, the Chief Program Officer at Americans United, about Christian Nationalism. What do plans such as Project 2025 have in store for the wall that divides religion and government in the United States?Oleh To The Contrary

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39. Chasing Innovation with Dominik Lysek 29:14

1M ago29:14

29:14

This week’s guest is Dominik Lysek, an entrepreneur with over 15 years of impactful contributions to the dental and pharmaceutical industries. He is the CEO of PharmaTrail, a Swiss company specializing in blockchain-based software solutions for capturing and managing clinical trial data. Dominik also serves on the board of several companies, includ…

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What CMOs & Brands Need to Know About AI in Marketing with David Berkowitz, Founder AI Marketers Guild 32:16

1M ago32:16

32:16

In this week's episode, David Berkowitz, founder of the AI Marketers Guild, dives into the complexities of AI’s role in marketing from research to creative and beyond. He shares his journey from agency life to building a community that empowers marketers to leverage AI effectively. David explores the balance between innovation and practicality, off…

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Competitive Women 24:00

1M ago24:00

24:00

Happy Education Season! Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world, and can ultimately be experts in aspects of life we may be biased on. In this episode, I am riding solo as I discuss the culture of Competitive Women in the business world and other c…

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Elevating Client Deliverables and Value with AI 32:23

1M ago32:23

32:23

In this episode, we dive into the transformative potential of AI within the marketing and ad agency space. Jill Randell, with her extensive experience at Google, Twitter, and now as co-founder of a stealth AI startup, shares her insights on how agencies can harness AI to not only improve efficiency but also enhance the value they deliver to clients…

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38. Active Listening with Dr. Kelly Blodgett 28:25

1M ago28:25

28:25

This week's guest is Dr. Kelly Blodgett, a man who has made it his life’s mission to challenge the “negative stereotype of dentistry.” Kelly Blodgett founded Blodgett Dental Care in 2001 where active listening plays a crucial role in the patient experience. Kelly was also one of the first within dentistry to recognize the significance of the mouth-…

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Insights Into the Evolving CMO Role with Juhi Pikale 38:20

1M ago38:20

38:20

Juhi Pikale, a seasoned marketing expert, dives into the intricacies of performance marketing and agency relationships. With a background in managing nearly a billion dollars across high-profile brands like Fabletics, Juhi shares her profound insights on optimizing marketing budgets, the significance of agency selection, and the evolving dynamics b…

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''Girlboss Feminism'' and The Myth of Making It | PBS 26:46

2M ago26:46

26:46

What is "Girlboss Feminism" and what are its consequences? We speak with Samhita Mukhopadhyay, the former executive editor of Teen Vogue and the author of the new book The Myth of Making It.Oleh To The Contrary

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Learning Styles of Minority Youth 40:59

2M ago40:59

40:59

Happy Education Season! Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world, and can ultimately be experts in aspects of life we may be biased on. In this episode, I am joined by Silver Danielle, a mogul in the education world for all students of color. She st…

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The Dynamics of Cultural Relevancy in Marketing 35:14

2M ago35:14

35:14

In this episode, Todd and Kelly explore cultural relevancy in relation to marketing, advertising, and branding. How do you balance consumer perception with cause marketing like sustainability for example, while ensuring you stay true to your brand and brand promise? Enjoy the discussion as they explore the risks and rewards of being seen as cultura…

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Protect Democracy vs. Project 2025 | PBS 26:46

2M ago26:46

26:46

What is Project 2025? Progressives warn that it will destroy democracy in America as we know it, although conservatives say such fears are overblown and the plan would be beneficial. We speak with Aisha Woodward from Protect Democracy, an organization that claims to have crafted an antidote against Project 2025.…

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37. Proactive Problem Solving with Dr. Tina Saw 30:15

2M ago30:15

30:15

This week's guest is Dr. Tina Saw, a dentist and serial entrepreneur. She founded Light Solutions Company, which creates wireless lights for dentists, Harmony Health Foundation, an organization supporting healthcare in underserved communities, and Oral Genome, which uses saliva testing to identify potential health issues before they arise. Tina is …

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Navigating Transparency in Media Buying 32:46

2M ago32:46

32:46

In this episode, Kelly Maguire and Todd Juneau, co-founders of Vuja Dé Digital; dive deep into the complexities of agency compensation models. They discuss hidden costs and practices that are sometimes used without the marketer's awareness, within the media buying industry. They discuss the importance of fair compensation, transparency, and how to …

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VP Kamala Harris: Her Life, Career, and Views | PBS 26:46

2M ago26:46

26:46

Who is Kamala Harris? We speak with three experts about the life, career, and political views of the presumptive Democratic nominee. PANEL: Rina Shah, Kelli Goff, Dr. Sharon AustinOleh To The Contrary

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Learning Progressions in Color 38:27

2M ago38:27

38:27

Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world, and can ultimately be experts in aspects of life we may be biased on. This month we are celebrating Education! In this episode, I am joined by Yasha Chapman, a vet in the education world with a business that…

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In-House vs Agency: A CMO's Dilemma 33:22

2M ago33:22

33:22

In this week's episode, Todd Juneau and Kelly Maguire, co-founders of Vuja Dé Digital, dive into a compelling discussion about the evolving relationship between CMOs, marketing teams and agencies. Sparked by a thought-provoking industry article from a current CMO, they explore the pros and cons of moving marketing efforts in-house versus using the …

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Division and Unity in the United Methodist Church | PBS 26:46

2M ago26:46

26:46

The United Methodist Church has undergone through important changes in the last few years due to disagreements over LGBT issues. To The Contrary speaks with experts, church leaders, and day-to-day churchgoers about the split in this special documentary episode. #christianity #LGBTQ #religion #socialissues #gayrights…

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36. Choosing the Extraordinary Path with Dr. Doug Thompson 27:51

2M ago27:51

27:51

This week's guest is Dr. Doug Thompson, a pioneer in understanding the connection between oral health and overall well-being. In 2016, he founded the Wellness Dentistry Network to encourage dentists to adopt this more holistic approach, moving beyond the traditional focus on drilling and filling teeth. Doug also serves on the American Academy of Sy…

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The 3-Second Challenge: Winning Hearts and Minds in Advertising 34:22

2M ago34:22

34:22

In this episode, Todd and Kelly dive into the intricate steps involved in capturing consumer attention with strategic media planning and buying. They explore the nuanced differences between being a partner versus a service provider. They emphasize the importance of critical thinking and strategic planning to capture consumer attention. They discuss…

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The News Media Monsters: The Danger Is Real 15:25

2M ago15:25

15:25

An overview of the news media hate speech and its damaging effects on society. An in-depth understanding of the moral panic and public fear tactic used by the media and politicians, with a focus on the hate speech during this 2024 presidential election cycle; Including a brief history on other president assassinations. Special audio clips from Bill…

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Republican National Convention; Biden Called to Drop Out | PBS 26:46

3M ago26:46

26:46

Republican National Convention: Did Trump do enough to soften his image? Biden Called to Drop Out: Democrats are divided whether to continue with the president or seek another option. PANEL: Erin Matson, Inez Stepman, Brittany Martinez, Keli GoffOleh To The Contrary

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Achieving Big Results on Tight Budgets 35:16

3M ago35:16

35:16

In this episode, Todd and Kelly discuss the complex world of achieving marketing results with limited budgets. They discuss the challenges and solutions for brands with big ambitions but constrained budgets. Todd and Kelly provide guidance on how to maximize impact without breaking the bank. They explain the importance of setting realistic expectat…

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Partnership: Money vs Respect 25:58

3M ago25:58

25:58

Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world, and can ultimately be experts in aspects of life we may be biased on. In this episode, I am rockin solo to talk about the constructs behind money and respect within partnerships. This will be another hot top…

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35. Incremental Change with Leon Hermanides 26:18

3M ago26:18

26:18

This week's guest is the rebellious Leon Hermanides, Owner and President of Protea Dental Studio in Redmond Washington. He’s also a Clinical Instructor and Scientific Advisor at the Kois Center. Leon's journey began in his native Zimbabwe, where his father was a prominent figure in the dental space who had vowed never to leave the country. However,…

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The Reality of Brand Building: Strategies for Sustainable Growth 23:23

3M ago23:23

23:23

In this episode, Kelly and Todd discuss the balance between short-term sales and long-term brand building. They address the challenges many businesses face in prioritizing immediate revenue over establishing a strong, lasting brand presence. Kelly and Todd talk about the pitfalls of relying solely on quick sales tactics and the importance of develo…

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Curse of Ebonics 18:11

3M ago18:11

18:11

Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world and can ultimately be experts in aspects of life we may be biased on. This episode I am riding solo as I dive into the effects of our passion for Ebonics within our community. This conversation will highlight…

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Truth in Advertising: Auditing Your Agency’s Work 25:49

3M ago25:49

25:49

Kelly Maguire and Todd Juneau, co-founders of Vuja Dé Digital, dive into the complex world of agency-client dynamics. In this episode, they put particular focus on what really happens behind the scenes with marketing campaigns. They discuss the often glossed-over reality of campaign performance auditing, the pitfalls of agency complacency, and the …

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Abortion & Politics; Religious Charter Schools | PBS 26:46

3M ago26:46

26:46

Abortion & Politics: How will the recent US Supreme Court rulings affect the elections this year? Religious Charter Schools: The separation of church and state vs. school choice. PANEL: Del. Eleanor Holmes Norton (D-DC), Ginny Gentles, Ann Stone, Lara BrownOleh To The Contrary

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34. Spotlighting the Extraordinary with Melissa Turner 31:05

3M ago31:05

31:05

This week's guest is the vibrant and multi-talented Melissa Turner. She is the Senior Executive Consultant and Chief Hygiene Officer at Cellerant Consulting Group, an incubator and accelerator for dental companies. Melissa is also the co-founder of the Denobi Awards, which celebrate the positive impact of dental professionals worldwide. Additionall…

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First Party Data: The New Goldmine 23:07

3M ago23:07

23:07

Kelly and Todd explore the significant shift in digital advertising as third-party cookie tracking faces extinction. They discuss how this change impacts data privacy and the strategies brands need to adopt to stay ahead. The conversation goes into the misconceptions about the end of cookies and how more sophisticated tracking methods are emerging.…

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Hard Shell of a Black Woman 35:25

4M ago35:25

35:25

Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world and can ultimately be experts in aspects of life we may be biased on. This episode I am joined by Minister Alma Thomas, a revolutionary woman with a long journey filled with trauma and obstacles. Although she…

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Our Path to: Inc. Best Workplaces for 2024 40:31

4M ago40:31

40:31

Kelly Maguire and Todd Juneau share their journey co-founding Vuja Dé Digital, and celebrate their recent recognition on the Inc. Best Workplaces list for 2024. Kelly and Todd talk about the importance of trust within a company, how it shapes relationships among employees, and impacts overall management practices. They reflect on their 15-year part…

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Mifepristone Ban Blocked & The Future of Abortion Debate | PBS 26:46

4M ago26:46

26:46

The US Supreme Court ruled unanimously in favor of the FDA's handling of the abortion medication mifepristone. The pill will be widely available, including through the US mail. Justice Brett Kavanaugh wrote that the plaintiffs lacked standing for this case. PANEL: Debra Carnahan, Fmr. Rep. Nan Hayworth (R-NY), Jessica Washington, Tiana Lowe Doesche…

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Social Growth & Living Structure 40:47

4M ago40:47

40:47

Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world and can ultimately be experts in aspects of life we may be biased on. This episode I am joined by Amber Taggard, the Organizer Chick! Amber has taken her love and understanding of birth order and habits to an…

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33. Humor and Candor with Dr. Mark Benavides 28:49

4M ago28:49

28:49

Today’s guest is Dr. Mark Benavides, a dentist practicing in Ottawa, Illinois. Mark is a member of several prestigious organizations, including the American Academy of Restorative Dentistry and the International Congress of Oral Implantologists. He also uniquely serves as the Scientific Advisor for Computer Technology at the Kois Center. Mark is th…

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AI + Marketing: Hype or Reality? 25:53

4M ago25:53

25:53

In this week's episode, Todd and Kelly have a debate about the actual impact of AI tools on digital marketing and agency efficiency. They challenge the belief that AI can streamline processes and reduce costs, telling us about a more complex reality. While AI can improve data analysis and creative options, it often increases workload and demands ad…

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When Creativity Meets Execution with Oobli Head of Direct to Consumer, Traci Warren 31:37

4M ago31:37

31:37

Traci Warren, Head of Direct to Consumer at Oobli, discusses the company's approach to introducing sweet proteins in consumer food products, aiming to significantly alter consumer diets. Traci shares insights from her extensive background in marketing at leading tech, retail and fashion companies and how these experiences have shaped her strategies…

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Broken Windows Effect 1:00:05

4M ago1:00:05

1:00:05

Contrary to the Culture inspires and unites by bringing on guests that have lived in various cultures, have seen different parts of our world and can ultimately be experts in aspects of life we may be biased on. This episode I am joined by Lisa Allen, the Founder of Those Eyes Can Heal. Woman ready to take on the world in the name of helping others…

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32. Consistency and Grit with Minal Sampat 31:42

4M ago31:42

31:42

Today’s guest is Minal Sampat, speaker, marketing strategist, coach, and bestselling author. Minal is the definition of a third culture kid - she began her life in India and moved to St. Thomas in the U.S. Virgin Islands as a child. Her final relocation was to the US. where she still lives today. Those early years left an impression on Minal and ta…

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Getting Personal(ads): Balancing Data Privacy and User Experience in Advertising 26:45

4M ago26:45

26:45

Todd and Kelly explore the world of digital advertising, discussing the delicate balance between personalization and privacy. They address the complex dynamics of how ads shape our online experiences, arguing that well-crafted personalized ads can greatly enhance our digital lives rather than intrude on them. As they dissect the evolving landscape …

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Awareness is Inspo: Mental Health Panel 53:47

4M ago53:47

53:47

Contrary to the Culture has been established to provide awareness for all the beautiful cultures while holding us accountable. This Friday we have brought you a discussion panel on Mental Health. This panel is filled with Mental Health experts that have multiple perspectives and a lot to share. Tune in Now!…

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