Understanding the Role of Gender in Negotiations with Beth Fisher-Yoshida, Ep #397

Negotiations Ninja Podcast

What is the role of gender in negotiations? What narratives influence negotiations? Sometimes, we forget that we have agency in how we negotiate. As an expert in negotiation and conflict resolution, Beth Fisher-Yoshida has learned that one thing is foundational: to improve your negotiation, you need to start by building self-awareness. In this episode of Negotiations Ninja, she shares how understanding gender roles—and how they impact your mindset—impacts negotiations and what you can do about it.

Outline of This Episode

• [1:30] Learn more about Beth Fisher-Yoshida
• [2:09] How gender affects negotiations
• [4:10] Effectiveness starts with self-awareness
• [8:33] Gaining the confidence to ask
• [11:20] How agency affects negotiations
• [13:34] The relational aspects of negotiation
• [16:46] Two techniques to prepare for negotiation

Resources & People Mentioned

• New Story, New Power: A Woman's Guide to Negotiation
• Beth Fisher-Yoshida and Todd Wiesel on Women in Negotiation

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