Podcast terbaik Nexthink (2024)

1
Building A Strong Operational Base For Effective Account-Based Marketing 21:41

3d ago21:41

21:41

Nadia Davis is the Senior Director of Revenue Marketing and Marketing Operations at PayIt, a government tech SaaS company serving 100 million people across the U.S. and Canada. During her conversation with co-host Klaudia Tirico on the show floor at B2B Marketing Exchange East in Alpharetta, GA, Davis discussed the challenges and strategies for imp…

1
Bumper episode: DEX Show LIVE IN BOSTON 44:07

4d ago44:07

44:07

Tim and Tom host a bumper episode LIVE from the floor of Experience Boston, featuring no less than four extremely special guests: Matt Campbell (Product Owner – End User Productivity and Compute, Viasat Inc.) Andrew Sanchez (Desktop Support Analyst II, Vituity) Trent Garewal (Sr IT Professional, Kimley-Horn) Steve Massman (Systems Architect, Vetera…

1
Reality Bytes #55: The Death (and Rebirth) of the Service Desk 26:20

12d ago26:20

26:20

The Reality Byes team break down the fantastic new report by Nexthink, 'The Death (and Rebirth) of the Service Desk: How AI & Automation Are Reshaping IT and Enterprise Productivity.' Download the free new report right here Register now for Nexthink Experience 24 in London (5-6 Nov) here (https://www.nexthink.com/experience). Download a free copy o…

1
Breaking Gen Z Myths: What the Digital Generation Really Wants at Work (w/ Brian Elliott) 27:41

26d ago27:41

27:41

Tom and Tim welcome Brian Elliott, author of How the Future Works, to dive deep into the changing dynamics of the modern workplace as Generation Z starts to transform the workforce. They explore common misconceptions about Gen Z, how this digital-native generation is shaping workplace expectations, and the critical importance of hybrid work models …

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EXPERIENCE 24 SPECIAL EPISODE (w/ Megan Brake) 16:40

1M ago16:40

16:40

In this special episode of The DEX Show, regular Reality Bytes panelist Megan Brake joins Tim and Tom to preview the highly anticipated Experience events in Boston and London. As the driving force behind this year's content, Megan shares what attendees can expect, who they can meet, what they’ll learn, and— for want of a better word— experience. Di…

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The State Of Demand Gen 25:01

1M ago25:01

25:01

The final episode of our milestone Season 10 is here, and we're closing out with a top-rated panel discussion from B2BMX West in Scottsdale this past February. Today, you'll hear from experts and marketing practitioners, who took the stage to dive into recent research on the state of demand generation. Digitalzone surveyed 1,500 B2B marketers from …

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From Copilot to Smart Offices: AI, IoT & the Future of Work (w/ NTT DATA GROUP) 27:12

1M ago27:12

27:12

Vishal Brown, Chief Evangelist and Digital Workplace Leader at NTT DATA Services, previews the integration of Microsoft Copilot and Nexthink, and how this kind of innovation will drive the future of digital employee experience. Vishal also discusses the proactive role of telemetry and how conversational AI is helping IT teams anticipate and resolve…

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Reality Bytes #53: DEX-lag (Experience Down Under) 22:16

2M ago22:16

22:16

Welcome back, changemakers! In this episode, the crew—Sean, Megan, Tim and Tom—reunites to discuss the whirlwind of developments in Digital Employee Experience (DEX) over the past few weeks. Tim shares highlights from his recent business trip to Australia, including the growing awareness of DEX in the region and reflections on attending Gartner’s I…

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Striking The Right Balance Between Demand Gen & ABM 29:56

2M ago29:56

29:56

The traditional boundaries of demand generation and account-based marketing are blurring, and the need for a more integrated and strategic approach to driving growth in the B2B landscape is apparent. In this episode, you'll hear from Wes Lieser, VP of Demand Generation & Marketing Search at Versique; Sam Nohava, VP of Global Marketing - Manufacturi…

1
AI's Role In Accelerating Go-To-Market Strategy, with Lookout's Deb Wolf 26:35

2M ago26:35

26:35

Research shows that companies that have leading digital and AI capabilities outperform laggards by two to six times on total shareholder returns (TSR) across every sector analyzed. As CMO of Lookout, a mobile and cloud security company, Deb Wolf was challenged to explore the application of AI within her organization. Recognizing its potential to en…

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"The more human we need to be": AI, Service Desks, and Frontline Innovation (w/ Doug Tedder) 24:29

2M ago24:29

24:29

Tom welcomes Doug Tedder, a leading consultant and expert in IT service management. Together they explore the evolving role of IT, emphasizing the shift from technology as a support function to a central business enabler. Doug shares insights on the future of service desks, the growing importance of AI and automation, and how human-centric approach…

1
Reality Bytes #52: Celebrating Gartner's DEX Magic Quadrant (w/ Andrew Robertson) 25:53

2M ago25:53

25:53

In this VERY special episode of Reality Bytes, the team celebrates the release of Gartner's first-ever DEX Tools Magic Quadrant, a milestone in the digital employee experience (DEX) space. Oriana, Sean, Dina and Tom welcome Andrew Robertson, Senior Director of Analyst Relations at Nexthink, to hear about the significance of this achievement and Nex…

1
Leveraging AI To Orchestrate Human-Centric B2B Marketing with Daniel Englebretson 30:47

2M ago30:47

30:47

In today’s AI-driven B2B environment, the true competitive advantage lies not in the technology itself but in how it’s leveraged to help marketers enhance the human experience. In this episode, Klaudia and Kelly sit down with Daniel Englebretson, AI Strategist and creator of the “Rule of 100” framework, where he revealed a practical blueprint for e…

1
The Golden Ticket To Building A Pipeline Acceleration Campaign, with Nexthink 26:16

2M ago26:16

26:16

If you've spent hours looking at a stuck pipeline with the thought: "How can us as marketers do more to help accelerate this," this new episode of the B2BMX Podcast is for you. We're going back to Scottsdale to replay a session from our friends at Nexthink, titled: "The Golden Ticket: How To Build A Pipeline Acceleration Campaign." Tune in if you h…

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Workplace AI 101: A User’s Guide w/ Charlene Li 33:51

2M ago33:51

33:51

In this solo Tim episode, guest Charlene Li, author of Winning with Generative AI and founder of Quantum Networks, shares her thoughts on successful technolgoical transformation and what this means for the approaching age of AI. Charlene emphasizes the importance of embracing change as an opportunity for growth, and the role of leadership in digita…

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An ABM Framework That Caters To Modern B2B Buyers, with Ex-Googler Steve Armenti 56:17

2M ago56:17

56:17

The buying experience in B2B has and continues to change dramatically. Buyers are now more informed and demanding than ever before, and they expect a personalized and seamless experience from start to finish. In this episode of the B2BMX Podcast, you’ll hear from ex-Googler and current VP of Revenue Marketing for DigitalOcean Steve Armenti. He took…

1
Unlocking the Power of Copilot+ PCs: AI, Hardware, and Digital Adoption 23:35

2M ago23:35

23:35

In this Reality Bytes, Sean, Dina, Tim, and Tom dive into the transformative potential of Microsoft's new Copilot+ PCs, focusing on how these AI-powered systems are poised to reshape the digital workspace. The panel examine the implications of the Qualcomm Neural Processing Units (NPUs) integrated into these new PC models (capable of performing an …

1
The Future of IT Leadership: From Distributed Teams to AI (w/ Kelly Monahan & Christie Smith) 44:37

3M ago44:37

44:37

Kelly Monahan and Christie Smith, authors of Essential: How Distributed Teams, Generative AI, and Global Shifts are Creating a New Human-Powered Leadership, join the show to discuss the evolution of leadership in today's tech-centric world. They explore how distributed teams, AI, and global challenges demand a shift from traditional leadership mode…

1
Why Your ABM Program Is Failing (And How To Fix It), with Mason Cosby 23:25

3M ago23:25

23:25

Account-Based Marketing has been a staple in B2B for quite some time. Yet, the practice feels newer than ever as the industry evolves. But Mason Cosby, Founder of Scrappy ABM, argues that ABM innovation has yet to reach its peak, and we're still in the early, "buzzword days," as studies show that 94% of B2B marketers are building ABM programs despi…

1
Creating Content That Keeps Customers Coming Back (& Begging For More!) 34:39

3M ago34:39

34:39

To build strong relationships with existing customers, research shows 84% of B2B marketers are relying on content marketing. With modern customers demanding personalization, relevance and value in every post-sale interaction, even the savviest marketers struggle with developing long-term relationship-building strategies and demonstrating the ROI of…

1
Moneyball for IT: Mastering SaaS Apps (w/ Dave Wagner) 23:42

3M ago23:42

23:42

Dave Wagner (Senior Product Marketing Manager, Nexthink) joins Sean, Oriana and Tom to discuss the evolution of IT management with the rise of SaaS solutions, emphasizing the need for comprehensive visibility into application performance. Dave explains Nexthink’s approach, highlighting best practices for deploying SaaS updates, the importance of pr…

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No Fluff, All Action: 5 Intent Data Tactics You Can Use Right Now 29:55

3M ago29:55

29:55

There's a lot of talk around intent data and ABM, but not nearly enough real examples on how to use it. But OpenSesame’s Director of Growth Marketing, Sarah Sehgal, is here to save the day. Her session at B2BMX in Scottsdale was chock full of insights to help marketers demystify intent data and transform it from a catchy concept into a toolbox of t…

1
Preparing for Change: from DC to CrowdStrike (w/ Greg Satell) 38:47

3M ago38:47

38:47

In the wake of the recent CrowdStrike incident, Tim and Tom welcome Greg Satell, co-founder of ChangeOS, a transformation and change advisory, and author of "Cascades: How to Create a Movement that Drives Transformational Change." Greg shares his journey from running a media organization during Ukraine's Orange Revolution to becoming an expert in o…

1
Your Cheat Sheet For Understanding & Acting On Intent Data w/ Sarah Sehgal 13:50

3M ago13:50

13:50

All this talk about intent data is enough to get every marketer’s head spinning. There’s a lot to process and understand, and not enough expert commentary about how to put it into action… until now. In this episode, OpenSesame’s Director of Growth Marketing, Sarah Sehgal, sat down with co-host Kelly Lindenau on the show floor at B2BMX in Scottsdale…

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EMERGENCY POD: Observability, Preventative IT & the CrowdStrike Incident 28:49

3M ago28:49

28:49

In this special EMERGENCY POD, Tim and Tom discuss the unprecedented CrowdStrike incident with Gaurang Ganatra, Nexthink's Product Marketing Director. Together, they delve deep into the details of the global IT outage caused by the faulty CrowdStrike Falcon update, and Gaurang shares real world use cases detailing how Nexthink helped customers miti…

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Navigating the Future of HR: AI, Adoption, and Empathy (w/ Jason Averbook) 30:11

4M ago30:11

30:11

Today, Tom was thrilled to welcome Jason Averbook, Senior Partner and Global Leader of Digital HR Strategy at Mercer, joining the show from Singapore. Jason is the author of "The Ultimate Guide to a Digital Workforce Experience: Leap for a Purpose," and together they explore how digital transformation impacts HR and employee experience. Jason share…

1
A Crash Course In Creative Authenticity For Content Creation W/ Dana Harder 18:08

4M ago18:08

18:08

In the ever-evolving world of B2B marketing, content is still king. But the generic, static content of the past will no longer resonate with the modern B2B buyer. It's time to connect with buyers on a personal level, and in this episode of the B2BMX Podcast, Unreal Digital Group's Dana Harder discussed the importance of creativity and AI-assisted c…

1
Navigating The Product Perception Paradox with NinjaCat's Jake Sanders 26:06

4M ago26:06

26:06

At the B2B Marketing Exchange, speakers, experts, attendees and even staff have always emphasized the fact that "B2B doesn't have to be boring." And time and time again, our community has proven that B2B marketing can be fun, creative, and authentic. Of course, there are various challenges surrounding creativity in B2B, but during this conversation…

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Reality Bytes #48: Introducing Adopt: When DAP meets DEX (w/ Katharine Dahl) 23:00

4M ago23:00

23:00

Popular fellow Nexthinker Katharine Dahl finally answers Reality Bytes’ call to join the show as a special guest! As Principal Product Marketing Manager at Nexthink, Katharine has been instrumental in driving the launch of Nexthink Adopt, the first digital adoption product built on a digital employee experience (DEX) platform. Here she breaks down …

1
From Coding to Creativity: The Changing Landscape of Tech Jobs (w/ Alexandra Levit) 28:45

4M ago28:45

28:45

Tim and Tom are joined by Alexandra Levit, CEO of Inspiration at Work. They discuss the evolving role of technology workers over the past decade and the new skills essential for career durability. Alexandra shares insights on the increasing automation in tech roles and the necessity of developing human skills such as intuition, empathy, and problem…

1
The Challenges Of Managing The Complex Martech Landscape 22:27

4M ago22:27

22:27

As the newly appointed President of Pipeline 360, a provider of B2B demand gen tools, Tony Uphoff is keeping busy bringing the company's future plans and strategies to life. Hosts Klaudia Tirico and Kelly Lindenau had a chance to catch up with Tony at the B2B Marketing Exchange in Scottsdale earlier this year to learn about the company's future end…

1
Reality Bytes #47: Eliza to Neural Networks: The AI Workplace Journey 29:03

4M ago29:03

29:03

Welcome back to Reality Bytes! Today, we dive into the history of AI in the workplace with the panel, featuring Dina, Oriana, Sean, and Megan. Inspired by Megan Brake's brilliant article on the Nexthink blog, we explore the origins and evolution of AI, from early sci-fi imaginings and Alan Turing's theoretical work to the Dartmouth Conference's pio…

1
Progressive House Meets Proactive IT (w/ Marc Carone) 33:28

5M ago33:28

33:28

In this episode, Tom welcomes Marc Carone, a former Nexthink user and a builder and mentor of world-class client service delivery teams. They discuss Marc's dual passion for electronic music and IT service delivery. Marc shares his journey from DJing and electronic music production to leading large service organizations and implementing proactive I…

1
Embracing AI & Experimentation In Content Creation With Forrester's Phyllis Davidson 24:10

5M ago24:10

24:10

When we think of Taylor Swift, we can't help but realize how much she has pushed the envelope and evolved creatively to please her audience. She knows how to take risks and experiment, and in this episode of the B2BMX Podcast, Forrester's VP, Principal Analyst Phyllis Davidson encourages marketers to follow suit. Experimentation is the key word her…

1
The Blueprint For A Winning GTM Strategy With Pam Didner 26:36

5M ago26:36

26:36

The B2B Marketing Exchange Podcast is back for Season 10, and hosts Klaudia Tirico and Kelly Lindenau are excited to get back on the mic to celebrate this milestone. To kick off the season, Klaudia sat down with Pam Didner, B2B marketing consultant, author, speaker and #B2BMX veteran, on the show floor in Scottsdale, Ariz. to talk all things go-to-…

1
Reality Bytes #46: AI, Magic, and Nexthink (w/ Mohamed Kafsi) 31:57

5M ago31:57

31:57

In this Reality Bytes, Sean, Dina and Tom meet Mohamed Kafsi, Director of AI at Nexthink, to hear about his amazing professional journey from Tunisia to leading AI initiatives at Nexthink. Kafsi explains his long-standing passion for AI, describing it as a field where technology feels like magic. He emphasizes the importance of AI in creating perso…

1
The Evolution of Employee Experience in the Age of AI (w/ Bill Schaninger) 50:34

5M ago50:34

50:34

Tim and Tom meet the fascinating Bill Schaninger, international speaker, author, and senior partner at Modern Executive Solutions. Bill explores the evolution of employee experience from the 1990s to the present, highlighting key trends and transformations. He discusses the impact of technological advancements, major economic events, the COVID-19 p…

1
Reality Bytes #45: The Investment Paradox (Spending to Save in IT) 25:50

5M ago25:50

25:50

In this Reality Bytes, the whole crew comes together to consider the complex tension between cost-cutting and strategic investment in IT operations, addressing how IT can balance reducing expenses while making smart investments that lead to long-term savings and efficiency. They explore the challenges of downsizing, the benefits of upskilling and r…

1
Navigating AI Models: Neural Networks and Digital Experience (w/ Pedro Bados) 30:59

6M ago30:59

30:59

Nexthink founder and CEO Pedro Bados returns to the show to delve into the evolution of AI, reflecting on its unexpected advancements, especially in neural networks and transformers. Pedro also discusses the integration of AI in enhancing digital employee experience through predictive models and anomaly detection, emphasizing the importance of AI i…

1
Reality Bytes #44: The First Ever DEX Employee (w/ Gregoire Jaunin) 33:58

6M ago33:58

33:58

Another Nexthink Anniversary special epsiode: this time the Reality Bytes team welcomes Gregoire Jaunin (Technical Fellow, Architecture), Nexthink's first ever employee, and still a Nexthinker today! What better guest to tell the panel about the history of DEX? Find out more about Nexthink Experience 24 here. For more amazing DEX content, including…

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ANNIVERSARY SPECIAL: The First Investor in DEX (w/ Alain Nicod) 36:52

6M ago36:52

36:52

Hello Changemakers. This May, Nexthink is celebrating its 20th anniversary, and we've a fantastic series of special DEX Show epsiodes planned, looking back on the past, present and future of digital employee experience (DEX). We're kicking things off in style, welcoming investor and entrepreneur Alain Nicod to the show. Alain is co-founder of VI Pa…

1
Reality Bytes #43: What Makes a Great Workplace? 26:39

6M ago26:39

26:39

In this Reality Bytes, the full panel delves into the topic of successful IT career longevity. They explore various aspects such as the evolving nature of technology, the importance of finding fulfillment in one's work, and the impact of organizational culture on employee retention. The conversation underscores the complexity of career decisions an…

1
EARTH DAY SPECIAL: Sustainability in the Digital Age (w/ Raphael Anthamatten and Nina Zellweger) 26:42

6M ago26:42

26:42

In this special episode, Tom enjoys a thought-provoking conversation with Raphael Anthamatten, Senior IT Director, and Nina Zellweger, Corporate Social Responsibility Lead, both from Nexthink. They delve into Nexthink's journey towards sustainability, focusing on the integration of Nexthink's own green IT technolgoies into their IT operations. Happ…

1
Reality Bytes #42: Career special! From IT Ops to Software w/ Sergio Mylius 24:04

7M ago24:04

24:04

In this Reality Bytes, Sergio Mylius, a solution consultant at Nexthink, joins Sean, Oriana and Tom to share his insights on the advantages IT professionals bring when transitioning to software vendors. Sergio emphasizes the value of real-life experiences and challenges faced in IT operations, highlighting the importance of understanding connection…

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Rethinking Leadership in the Digital Workplace (w/ Patti Blackstaffe) 38:13

7M ago38:13

38:13

Tim and Tom met up in person at Nexthink’s Boston HQ to weclome Patti Blackstaffe (CEO, GlobalSway) for her second appearance on the DEX Show. Delving into the impact of digital change on traditional leadership paradigms, Patti explores the convergence of forces reshaping businesses today, from technological advancements to shifting workforce dynam…

1
Reality Bytes #41: From digital adoption to digital dexterity 21:34

7M ago21:34

21:34

In this Reality Bytes, Megan, Tim, Oriana, Sean and Tom dive into the nuances of digital transformation and digital dexterity. The discussion unfolds around the criticality of purpose-driven digital adoption projects, emphasizing the intersection of technology with business objectives and the underlying human element in successful digital transitio…

1
The future EUC rock star: AI, automation and digital adoption (feat. Andrew Hewitt) 33:54

7M ago33:54

33:54

Andrew Hewitt (Principal Analyst, Forrester) returns to the DEX Show for the third time! First off, Tim, Tom and Andrew discuss Nexthink’s recent acquisition of AppLearn, and the pivotal role of digital adoption software to the future of the DEX space. Andrew then explores the importance of seamless user experiences and the integration of generativ…

1
Reality Bytes #40: Technology, Change and DEX Success (w/ Tracy Downer) 25:16

8M ago25:16

25:16

In this episode, Tim, Tom and Dina enjoy a fantastic conversation with Tracy Downer, Customer Success Director at Nexthink. Together they explore Tracy's diverse career path, from finance to predictive modeling software, leading to her current role in tech. Tracy shares insights on working successfully with customers, embracing technology, and the …

1
Follow the Yellow Brick Road: Humanizing IT's Journey w/ Katrina Macdermid & Wesley Eugene (HIT Global) 40:35

8M ago40:35

40:35

Tim Flower warmly welcomes Katrina Macdermid, Co-founder & Director, and Wesley Eugene, SVP, both from HIT Global, as they embark on a transformative journey down IT's own Yellow Brick Road. Their focus lies on the endeavor to Humanize IT, aiming to bridge the gap between employees and technology through education in human-centered design. Together…

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Reality Bytes #39: Shared Airspace (Exploring Industry Cloud Platforms) 21:13

8M ago21:13

21:13

The entire RB team gets together to delve into Industry Cloud Platforms. Tim kicks the discussion off by detailing the evolution of cloud computing from the abacus on up before the panel turns the benefits of Industry Cloud Platforms for vertical markets like healthcare and finance, adderesses the differentiation between various cloud services, and…

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