Podcast terbaik Matt Amundson (2024)

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Building Trust and Reputation in Today's Market with Jon Miller - The Transaction - Ep # 029 48:54

1d ago48:54

48:54

In this episode, Matt and Craig welcome Jon Miller, Co-Founder of both Marketo and Engagio, who discusses the evolution of B2B marketing and sales strategies. They critique traditional methodologies like MQLs and programmatic email marketing, stressing the need for creativity and relationship-building. Key themes from this episode include the signi…

1
Advisor Avengers: Assembling Your Network with Carilu Dietrich - The Transaction - Ep # 28 45:59

8d ago45:59

45:59

In this episode, Matt and Craig explore the role of advisors in driving B2B business growth with Carilu Dietrich, an ex-CMO and current hypergrowth advisor to CEOs and CMOs. Carilu shares her insights on the importance of having a skilled team of advisors to support executives, highlighting the need for different types of advisors at various growth…

1
Triple T POV with Dan Gottlieb- The Transaction - Ep # 27 57:06

15d ago57:06

57:06

In this episode, Craig and Matt host Dan Gottlieb, Vice President Analyst at Gartner. They discuss sales strategies, highlighting the need for modern sales organizations to rethink their talent strategies, simplify sales processes, and intelligently apply technology. Dan shares insights from Gartner research on the competencies of high-performing s…

1
Navigating Market Success with AJ Gandhi - The Transaction - Ep # 26 53:52

22d ago53:52

53:52

In today’s episode, Matt and Craig are joined by AJ Gandhi, Chief Growth Officer at Marlin Equity. The discussion is an in-depth exploration of go-to-market (GTM) strategies. They cover the importance of core selling skills, the impact of over-reliant sales enablement tools, and the undervalued power of creative marketing. AJ emphasizes the critica…

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From Siloed Heroics to Aligned Growth Playbooks with John Common - The Transaction - Ep # 25 57:35

29d ago57:35

57:35

In this episode of 'The Transaction,' Matt and Craig are joined by John Common, CEO of Intelligent Demand, to discuss various aspects of B2B growth strategy. The conversation focuses on the importance of different go-to-market motions, ICP targeting, and the implementation of cross-functional alignment. John stresses moving beyond tactical focus to…

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Pitching the Promised Land with Andy Raskin - The Transaction - Ep # 24 50:04

1M ago50:04

50:04

Today Craig and Matt welcome guest Andy Raskin, a renowned figure in the B2B space. The discussion revolves around the importance of creating impactful sales narratives. They discuss the structure and strategy behind compelling sales decks, leaning on examples like the famous Zuora deck. Andy shares insights on transitioning from founder-led sales …

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Becoming a LinkedIn Master with Alec Paul - The Transaction - Ep # 23 56:07

1M ago56:07

56:07

In this episode, Matt and Craig delve into the evolving landscape of LinkedIn as a key platform for B2B thought leadership and brand building with the insights of Alec Paul, a LinkedIn strategist and Founder of SalesBrand. Alec discusses the significance of authenticity, audience engagement, and the potential of LinkedIn video. The conversation als…

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Harnessing the Magic of Metrics with Ray Rike - The Transaction - Ep # 22 56:00

2M ago56:00

56:00

In this episode of The Transaction, Matt Amundsen and Craig Rosenberg are joined by Ray Rike to delve into the world of metrics. Ray shares his passion for allowing SaaS operators to make metric-informed and benchmark-validated decisions by looking at metrics across the entire customer journey. He highlights key metrics such as CAC ratio, inbound h…

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The New Playbook: Signal Based Selling with Jen Igartua - The Transaction - Ep # 21 48:28

2M ago48:28

48:28

The Transaction’s guest today is one of many talents. Jen Igartua, who is not only the CEO of GoNimbly but also a side hustler in both comedy and board game designing, provides her insights on the sales and marketing world today. The conversation covers transforming B2B sales strategies using signal-based selling and PLG (Product-Led Growth) insigh…

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Unlocking Sales Success: Creativity Over Volume with Mark Kosoglow - The Transaction - Ep # 20 52:56

2M ago52:56

52:56

Today Mark Kosoglow, an experienced sales professional and an advisor at HockeyStack, discusses with Craig and Matt his insightful perspectives on sales strategies. He emphasizes the importance of creativity over sheer volume in outreach and the challenges posed by current sales practices. Mark highlights his approach to sales from his time at Outr…

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People Strategy: Hiring, Firing, and Leadership with Dennis Lyandres - The Transaction - Ep # 19 53:00

2M ago53:00

53:00

This episode brings on Dennis Lyandres as the guest. He is currently an advisor at ICONIQ Capital and has many years of sales, marketing, and strategy experience. Along with Craig and Matt, Dennis discusses effective leadership techniques and the importance of relentless learning in the sales and marketing world. He emphasizes the importance of hir…

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Unlocking Strategic Marketing with Sydney Sloan - The Transaction - Ep # 18 46:41

3M ago46:41

46:41

Today’s episode welcomes Sydney Sloan, former CMO of Drata and newest CMO of G2, to sit down with Craig and Matt to give strong insights on the evolving strategies being used in marketing. Sydney discusses the shift from account-based to segment-based strategies, and elaborates on how triangulation of data points can enhance targeting and campaign …

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Mastering Value and ROI in SaaS with Matt Harney - The Transaction - Ep # 17 54:13

3M ago54:13

54:13

Today’s episode showcases Craig and Matt as they hear powerful insights from the Founder of Cloud Ratings, Matt Harney, as he discusses the importance of ROI and value selling within the software industry. The conversation begins with a discussion on the underutilization of ROI calculators by software companies, emphasizing how personalized ROI can…

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Really Knowing Your Customer with Dave Brock - The Transaction - Ep # 16 46:59

3M ago46:59

46:59

In today’s episode of The Transaction, hosts Craig and Matt sit down to talk with sales expert Dave Brock. Dave is a well-established sales consultant, the founder and CEO of Partners in EXCELLENCE, and the author of “Sales Manager Survival Guide”. They discuss the pivotal changes required in the sales approach, focusing on customer engagement, win…

1
The Power of Category Design - The Transaction - Ep # 15 52:48

3M ago52:48

52:48

In this engaging episode of The Transaction, hosts Matt Amundsen and Craig Rosenberg welcome Kevin Maney, renowned author of “Play Bigger” and expert in category design. Kevin shares his insights on the importance of creating a unique market category, how to effectively communicate a company’s value, and why businesses need to focus on solving spec…

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Sales Tech Showdown with Alastair Woolcook - The Transaction - Ep # 14 46:18

4M ago46:18

46:18

In this episode of The Transaction, Matt Amundsen and Craig Rosenberg are joined by Alistair Wolcock, a renowned expert in sales tech and AI. Together, they explore the current trends and future disruptions in sales technology, the importance of user experience, and the concept of signal-based selling. Alistair shares his insights on how enterprise…

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Asymmetrical Marketing and Personal Branding with Adam Robinson - The Transaction - Ep # 13 53:00

4M ago53:00

53:00

In this episode of The Transaction, Co-Hosts Matt Amundsen and Craig Rosenberg chat with Adam Robinson, founder of a $20 million ARR bootstrapped SaaS company. Adam shares his journey of leveraging LinkedIn for marketing, discussing the power of personal branding and asymmetrical marketing in today’s competitive business environment. He offers insi…

1
Diagnosing Sales with Becc Holland - The Transaction - Ep #12 46:13

4M ago46:13

46:13

In this episode of The Transaction, Co-Hosts Matt Amundsen and Craig Rosenberg sit down with Becc Holland, a sales expert known for her innovative approaches to diagnosing and solving sales challenges. They delve into the nuances of effective sales strategies, emphasizing the importance of proper diagnosis over traditional sales tactics. Becc share…

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Bold Moves: Bold Results with John-Henry Scherck - The Transaction - Ep # 11 52:08

5M ago52:08

52:08

In this episode of The Transaction, Co-Hosts Matt Amundsen and Craig Rosenberg sit down with John Henry Scherck, a strategic marketing expert with a knack for bold, game-changing moves. Together, they dive into the evolving landscape of content marketing and the importance of taking risks for big wins. John shares his insights on why dipping your t…

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Decoding Sales Indecision with Matt Dixon -The Transaction - Ep # 10 55:14

5M ago55:14

55:14

In this insightful episode of The Transaction, Craig Rosenberg and Matt Amundsen are joined by Matt Dixon, renowned author and sales expert, to delve into the complexities of sales indecision. Matt Dixon shares profound insights from his book, The Jolt Effect, and discusses the significant challenges salespeople face today. He breaks down his innov…

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Overcoming Outbound Challenges with Doug Landis - The Transaction - Ep # 9 48:18

5M ago48:18

48:18

As a GTM leader, you’re probably working every day to improve your playbook and you’re not alone. If improving your sales motions is a serious priority, you should probably check out this episode. Doug Landis is the CEO of DL Advisory and both a renowned sales professional and storyteller. Doug joins Co-Hosts Craig Rosenberg and Matt Amundson for a…

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Applying Design-Thinking to Sales with Ashley Welch - The Transaction - Ep #8 57:46

6M ago57:46

57:46

Please welcome a phenomenal sales thought leader that is bringing some much-needed fresh ideas to the world of B2B sales. Ashley Welch is the Co-Founder of Somersault Innovation and the author of Naked Sales. Ashley joins hosts Craig Rosenberg and Matt Amundson to discuss the core idea of “Selling by Design”, how to craft a collaborative co-creatin…

1
Decoding The CRM and Database Infrastructures with Nicolas de Kouchkovsky - The Transaction - Ep #7 52:27

6M ago52:27

52:27

Our special guest today is a three-time CMO and seasoned veteran in the customer experience and SalesTech world who offers CX and sales software companies a wealth of expertise that he has accumulated over several decades. Nicolas de Kouchkovsky is a Fractional Chief Marketing Officer & Industry Analyst at CaCube Consulting. Nicolas joins Hosts Cra…

1
Empowering The Agile, Tech-Enabled Salesforce with Mary Shea - The Transaction - Ep #6 50:31

6M ago50:31

50:31

To help you wrap your head around the rapidly evolving technological landscape as a revenue leader, we have a very special guest today. Mary Shea is the former Principal Analyst at Forrester and is currently advising and coaching multiple high-growth companies. Mary joins Hosts Craig Rosenberg and Matt Amundson to discuss the technology-enabled fut…

1
To Gate or Not to Gate Content with Chris Orlob - The Transaction - Ep #5 57:04

6M ago57:04

57:04

Joining Craig Rosenberg and Matt Amundson in Episode 5 is special guest Chris Orlob, the Co-Founder & CEO of pclub.io. Many of you probably know about Chris or his awesome work early on at Gong which helped the company reach hockey stick level growth. Chris shares his “unqualified” thoughts on when to gate content, how to get deals done on demo cal…

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Back to The Fundamentals of Sales with John Barrows - The Transaction - Ep #4 55:00

7M ago55:00

55:00

Joining Hosts Craig Rosenberg and Matt Amundson is John Barrows, the CEO of JB Sales and Author of I Want To Be In Sales When I Grow Up. John outlines what led to the current poor performance amongst sales reps and what leaders can do about it to increase performance today and in the long run. They also get into why buyers dread demos, whether mark…

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Remixing MarTech & Gen AI Explained with Scott Brinker & Esteban Kolsky - The Transaction - Ep #3 59:12

7M ago59:12

59:12

Today’s episode is a real treat because we have multiple amazing guests joining Craig Rosenberg and Matt Amundson for a deep dive into the state of MarTech today and how to think about generative AI within the larger AI conversation. Scott Brinker & Esteban Kolsky are two of the foremost thinkers and analysts in the B2B world and are here together …

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The Vibe-First Approach to Marketing with Mac Reddin - The Transaction - Ep #2 49:54

7M ago49:54

49:54

Welcome back to The Transaction! In our second episode, you’ll hear from a truly classic Founder who is full of marketing ideas that are disrupting the status quo of B2B marketing. Mac Reddin is the Founder and El Rey de Dinos at Commsor, the company behind both Matcha and Bronto. Mac joins co-hosts Craig Rosenberg and Matt Amundson to save go-to-m…

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People, People, People! - Kelly Breslin Wright - The Transaction - Ep #1 1:00:32

7M ago1:00:32

1:00:32

Welcome to the first full episode of The Transaction! We’re kicking things off right with an amazing guest who is known for her time as President and COO of Gong, and as Executive Vice President, Sales at Tableau. Kelly Breslin Wright is now the Founder of Culture Driven Sales and an Adjunct professor at the University of Washington. Kelly joins Ho…

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The Transaction - Official Podcast Trailer 2 8:07

7M ago8:07

8:07

Welcome to The Transaction! This is just a taste of what you can expect from the first four episodes of the show. First Episode drops 3/14 Learn more at https://thetransactionpod.com/ Follow The Show! Social Media: ~LinkedIn: https://www.linkedin.com/company/the-transaction/ ~Substack: https://thetransaction.substack.com/ ==========================…

1
Welcome to The Transaction 0:27

8M ago0:27

0:27

Welcome to The Transaction. From ABM to PLG, from MEDDIC to MEDDPICC, the world of business is constantly evolving. We’ll cover the who, what, where, when, why and most importantly how you get… The Transaction. Hosted by Craig Rosenberg and Matt Amundson. Presented by Ringmaster Conversational Marketing, the go-to branded podcast team. To discover …

1
Cory Ferguson's Testifies of Gods Goodness 39:52

4y ago39:52

39:52

You just have to listen!!Oleh JD Jacobson

1
If My People Will with Pastor Brent 39:23

4y ago39:23

39:23

Dive into 2 Chronicles with Pastor Brent and Joey as we review Sundays message and the heart behind the new series, "If My People Will..." Tied in with what God is doing now in the Church and its Leadership we touch on Hosea 4, a convicting message from the prophet to the leaders then and applicable to our leaders now! Lets us know what the Lord is…

1
Melody's Story 41:12

4y ago41:12

41:12

Listen for an encouraging testimony from Melody Klaphake, how this strong woman has been through hell and back and found freedom at the foot of the cross! Please listen until the end! And if you know someone who is in an abusive relationship be in prayer, be the voice they may not be able to have, be the light that they need to see. Below will be s…

1
Struggling Well with Kyle Amundson and Jose 23:42

4y ago23:42

23:42

Hear Kyle's story on how he has trusted God in very difficult times. Some would say he has struggled well! Thank you to Kyle and Jose for coming in and talking about Jesus!Oleh JD Jacobson

1
Tear the Roof Off! Pick Up Your Matt! 18:21

4y ago18:21

18:21

Live from Dessert Hot Springs California, guest speaker Jonathan Portillo gives us a word from Mark 2! This is was an awesome phone interview with Jon and God has been shaking his world in some life changing ways! Tune in to hear about how we are called to Tear off the roof, and pick up our matts! What is our responsibility now that we know Christ?…

1
Desperate for Christ 17:36

4+ y ago17:36

17:36

So this morning the Lord led me into listening to some worship and testimonies on youtube, one of which I posted on my personal page, but in the end as Im wiping the tears away and snot off my chin, He tells me open to Mark, and read. This is what I noticed...... PS Ive never done a live show so if the sound is off or bad lmk.…

1
The Presence 20:00

4+ y ago20:00

20:00

Theres nothing quite like the presence of God! When we, as His people can get past the idea that His presence isn't locked way, but now resides within His holy people, we will begin to grow in relationship. Friendship is important with Jesus! Obedience is key! Check out this quick session and don't forget, share share share, you never know who may …

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Dig Deep! "The Foundation" 22:23

4+ y ago22:23

22:23

This episode jumps into the importance of the foundation of believers, and how our foundation needs to be built on JESUS. This is was continuation from the last episode I did with my good friend and co-worker Jonathan, so we were already pumped up and just kept recording. Foundation is VITAL to our walk, its what we build our FAITH on, when we get …

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Doctor, Author, and Follower of Christ: Scott Abrams Interview 22:57

4+ y ago22:57

22:57

Had a great discussion with Dr. Scott Abrams, about his story, his life, and his NEW Book, "Freedom in the Fight." I HIGHLY recommend this devotional for anyone who has struggled with an addiction and is in recovery. Check it out to hear more! Once you do that, give us a like and share please please please as Truth Radio would love to promote this …

1
The Gerber Church 22:00

4+ y ago22:00

22:00

What would personal growth look like if we stopped being spoon fed, and began to get into the Word? Have you ever tried to fill "the void" with something other the Jesus, His Word, or His Grace? You're NOT alone! Check out this episode, with Joey and Jonathan!Oleh JD Jacobson

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Devotion 1st Peter 4 20:57

4+ y ago20:57

20:57

So this episode sort of went everywhere, but I truly believe what was said is what the Lord wanted to be said. This episode we will be talking about 1 Peter 4, where we see the putting away of the things of our past, and focusing on what He is doing. Its touches parts of my past and my current struggle, letting go of the basics and moving deeper wi…

1
A Little Too Busy 12:45

4+ y ago12:45

12:45

Have you ever been so, go go go that you forget to make time for just you and God? Me too. Check this episode out, and learn how God hit me with this nugget of knowledge, that we as His people need to be more intentional with Him.Oleh JD Jacobson

1
Don't be held back by your sin! 30:04

4+ y ago30:04

30:04

Have you ever started to truly follow Jesus, just to fall short a day or two later? Its like, we accept Jesus, yet we go back to that one sin, the one, that you want nobody to know about. From the guilt and shame you give up thinking this is IMPOSSIBLE! Check out Romans 7 with me, Ive been reading it all wrong this whole time.…

1
What defiles a person? 25:27

4+ y ago25:27

25:27

Matthew 15 Something went wrong with the audio, has a quiet crackle sorry. Working out the problem before the next Podcast.Oleh JD Jacobson

1
Jesus Save Me 22:00

4+ y ago22:00

22:00

We read in Matthew 14 about getting alone with God for prayer, healing, and crying out. Here is the fun part, IMMEDIATELY He responds!Oleh JD Jacobson

1
Whats going on? 33:34

4+ y ago33:34

33:34

So its been over a month since I have published anything and there were a few reasons as to why, one being the holidays and two, my own personal conflict/struggles. Here is an episode just to catch up on the last few weeks. I want to clarify, in the first minute I say, something about a divide and God, please note God does not bring division, we do…

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Matthew 12 (Re-Edited) 18:55

5y ago18:55

18:55

Oleh JD Jacobson

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Proverb of the Day 5:54

5y ago5:54

5:54

Proverbs is an amazing book in scripture. King Solomon who wrote the book, was using Hebrew knowledge and wisdom to teach and lead. The things this book speaks are beyond applicable to use today and forever more! Check out Proverbs 9 with us here at Truth Radio! Instead of explaining anything we will just read it out and allow Holy Spirit to speak …