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Creating effective email CTAs (call-to-actions) that drive conversions
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Call-to-actions (CTAs) are critical elements of any email marketing campaign. A CTA is the button or link that prompts the subscriber to take a specific action, such as making a purchase, signing up for a newsletter, or downloading a white paper. In this article, we'll discuss how to create effective email CTAs that drive conversions.
Read more: email marketing for beginners
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