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The Happy Homemaker: How Advertising Invented The Housewife - Part 2

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Manage episode 371931081 series 2434990
Kandungan disediakan oleh Apostrophe Podcast Network. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Apostrophe Podcast Network atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

This week, Part 2 of how Madison Avenue invented… the housewife. Over 100 years ago, the advertising industry realized they had thousands of household products to sell. All they needed was a customer. So they invented the Happy Homemaker, and for the next 25 years, encouraged women to be stay-at-home moms. That strategy created the biggest business in the world: Housekeeping.


The rest is advertising history.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

349 episod

Artwork
iconKongsi
 
Manage episode 371931081 series 2434990
Kandungan disediakan oleh Apostrophe Podcast Network. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Apostrophe Podcast Network atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

This week, Part 2 of how Madison Avenue invented… the housewife. Over 100 years ago, the advertising industry realized they had thousands of household products to sell. All they needed was a customer. So they invented the Happy Homemaker, and for the next 25 years, encouraged women to be stay-at-home moms. That strategy created the biggest business in the world: Housekeeping.


The rest is advertising history.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

349 episod

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