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#7: Measuring the Impact of your Employer Brand with James Ellis
Manage episode 421134831 series 3567826
Kandungan disediakan oleh Rhona Pierce, Rhona Pierce: Recruiting, Employer Branding, and Talent Attraction Expert. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Rhona Pierce, Rhona Pierce: Recruiting, Employer Branding, and Talent Attraction Expert atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode, James Ellis, an Employer Branding Expert and the founder of Employer Brand Labs, shares insights on employer branding, its financial impact, and the misconceptions surrounding it. He emphasizes the importance of creating a strong employer brand that is clear and distinct, rather than aiming to look good to everyone. James also discusses the financial implications of employer branding and how it can drive business outcomes and shares the language you can use to make the case for Employer Branding to leadership.
๐ฌ Newsletter: https://link.rhonapierce.com/YZEviw
๐ Employer Brand Value Report: https://bit.ly/ebvalue
//TIMESTAMPS:
00:00 INTRODUCTION
01:09 - James' Unconventional Path to Employer Branding
05:06 - Misconceptions About Employer Branding
14:08 - Making the Financial Case for Employer Branding
24:33 - Strategies for Presenting the Business Case
36:49 - Proving the Value of Employer Branding
37:03 - Building an Employer Brand on a Limited Budget
****
๐ CONNECT WITH JAMES
๐ผ LinkedIn: https://www.linkedin.com/in/thewarfortalent/
๐ Website: https://www.employerbrandlabs.com/
๐ฉ Newsletter: https://employerbrandheadlines.substack.com/
๐ฆ Twitter: https://x.com/thewarfortalent
๐น YouTube: https://www.youtube.com/@EmployerBrandLabs
๐๏ธ Podcast: http://thedefinitionofinsanity.show/
๐ CONNECT WITH ME
๐ผ LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
๐ฆ Twitter: https://twitter.com/rhonab
๐ธ Instagram: https://www.instagram.com/rhonabpierce/
๐ต TikTok: https://www.tiktok.com/@rhonabpierce
๐ Leave a review on Apple Podcasts
https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
๐ข Leave a rating on Spotify
https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr
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