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Kandungan disediakan oleh Through the Line with Andy Bargery. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Through the Line with Andy Bargery atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Brand Transformation with Dr Emmanuel Probst
MP3•Laman utama episod
Manage episode 364895179 series 1061827
Kandungan disediakan oleh Through the Line with Andy Bargery. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Through the Line with Andy Bargery atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode of Through the Line, I explore brand transformation with Dr Emmanual Probst, who has just published his book called Assemblage - the Art and Science of Brand Transformation. The book is a real treasure chest of ideas for brand managers looking to create better relationships with their customers. I recommend it to anyone looking for some fresh ideas and inspiration. In this episode, we explore a range of branding topics, from purpose to the creator / re-mix economy, the impact of climate change and the need for brands to be more sustainable and going direct to consumer. We barely scratch the surface of his book, but it will give you a flavour of what's to come.
…
continue reading
77 episod
MP3•Laman utama episod
Manage episode 364895179 series 1061827
Kandungan disediakan oleh Through the Line with Andy Bargery. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Through the Line with Andy Bargery atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode of Through the Line, I explore brand transformation with Dr Emmanual Probst, who has just published his book called Assemblage - the Art and Science of Brand Transformation. The book is a real treasure chest of ideas for brand managers looking to create better relationships with their customers. I recommend it to anyone looking for some fresh ideas and inspiration. In this episode, we explore a range of branding topics, from purpose to the creator / re-mix economy, the impact of climate change and the need for brands to be more sustainable and going direct to consumer. We barely scratch the surface of his book, but it will give you a flavour of what's to come.
…
continue reading
77 episod
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