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The Skimm
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On this week's episode of The Web We Weave, we will be discussing The Skimm. The Skimm is a daily news briefing geared toward young professional women that is delivered via email every morning at 5:59 am. The Skimm provides “daily fresh editorial content” and “breaks down material in a way that is palatable, helpful, and actually enjoyable to read” says its founders. Is The Skimm a successful new media news platform? Or does it just promote consumption of news without personal analysis? https://www.bloomberg.com/news/articles/2016-11-02/how-the-skimm-became-a-must-read-for-millennials https://www.fastcompany.com/3021236/how-theskimm-became-the-must-read-newsletter-for-women https://www.forbes.com/sites/alextaub/2012/07/19/a-daily-newsletter-youll-want-to-actually-open-theskimm/#445fad572ac6
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