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Kandungan disediakan oleh Mike O'Toole and PJA Radio. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Mike O'Toole and PJA Radio atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Five Years of Small Business Saturday with American Express

31:14
 
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Manage episode 309039731 series 3025804
Kandungan disediakan oleh Mike O'Toole and PJA Radio. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Mike O'Toole and PJA Radio atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

It seems odd that a large corporation would launch a campaign that’s neither proprietary nor tightly controlled. So when American Express — a not-so-small business — created Small Business Saturday, they must have envisioned a great opportunity. And with the President and U.S. Senate’s support, in addition to countless Mom & Pops, it’s clear they were on to something.

Join host Mike O’Toole as he chats with several guests including one of the leaders behind Small Business Saturday, Mary Ann Fitzmaurice Reilly. They discuss how the initiative was started and how it has helped small, local shops gain a fair share of the holiday shopping season.

  continue reading

38 episod

Artwork
iconKongsi
 
Manage episode 309039731 series 3025804
Kandungan disediakan oleh Mike O'Toole and PJA Radio. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Mike O'Toole and PJA Radio atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

It seems odd that a large corporation would launch a campaign that’s neither proprietary nor tightly controlled. So when American Express — a not-so-small business — created Small Business Saturday, they must have envisioned a great opportunity. And with the President and U.S. Senate’s support, in addition to countless Mom & Pops, it’s clear they were on to something.

Join host Mike O’Toole as he chats with several guests including one of the leaders behind Small Business Saturday, Mary Ann Fitzmaurice Reilly. They discuss how the initiative was started and how it has helped small, local shops gain a fair share of the holiday shopping season.

  continue reading

38 episod

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