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Fans, Collectors and Gamblers: The Consumer Behaviors of Pop Mart (217)

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Manage episode 432954318 series 2809700
Kandungan disediakan oleh Jeffrey Towson. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Jeffrey Towson atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

This week’s podcast is about Pop Mart and its ability to tap into really interesting consumer behaviors.

  • Fan and enthusiast behavior
  • Collecting behavior
  • Gambling and rewards behavior

You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts.
Here is the link to the TechMoat Consulting.
Here is the link to our management sessions with the latest consumer-facing innovations by China’s digital leaders (here).
Here is the link to the Tech Tour.
Correction: In the podcast, I talked about Jake Paul being a Pokemon fan. I meant Logan Paul.
Here’s my summary of Pop Mart in one graphic.
———-
I write, speak and consult about how to win (and not lose) in digital strategy and transformation.
I am the founder of TechMoat Consulting, a boutique consulting firm that helps retailers, brands, and technology companies exploit digital change to grow faster, innovate better and build digital moats. Get in touch here.
My book series Moats and Marathons is one-of-a-kind framework for building and measuring competitive advantages in digital businesses.
This content (articles, podcasts, website info) is not investment, legal or tax advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. This is not investment advice. Investing is risky. Do your own research.

Support the show

  continue reading

229 episod

Artwork
iconKongsi
 
Manage episode 432954318 series 2809700
Kandungan disediakan oleh Jeffrey Towson. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Jeffrey Towson atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

This week’s podcast is about Pop Mart and its ability to tap into really interesting consumer behaviors.

  • Fan and enthusiast behavior
  • Collecting behavior
  • Gambling and rewards behavior

You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts.
Here is the link to the TechMoat Consulting.
Here is the link to our management sessions with the latest consumer-facing innovations by China’s digital leaders (here).
Here is the link to the Tech Tour.
Correction: In the podcast, I talked about Jake Paul being a Pokemon fan. I meant Logan Paul.
Here’s my summary of Pop Mart in one graphic.
———-
I write, speak and consult about how to win (and not lose) in digital strategy and transformation.
I am the founder of TechMoat Consulting, a boutique consulting firm that helps retailers, brands, and technology companies exploit digital change to grow faster, innovate better and build digital moats. Get in touch here.
My book series Moats and Marathons is one-of-a-kind framework for building and measuring competitive advantages in digital businesses.
This content (articles, podcasts, website info) is not investment, legal or tax advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. This is not investment advice. Investing is risky. Do your own research.

Support the show

  continue reading

229 episod

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