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345: Martin Reeves (Boston Consulting Group), The Imagination Machine
Manage episode 362916052 series 83345
Welcome to Strategy Skills episode 345, an interview with the Chairman of the BCG Henderson Institute, BCG’s think tank for new ideas in management and strategy. Martin has authored numerous books, including Your Strategy Needs a Strategy and The Imagination Machine, a handbook about how to systematically harness imagination to generate new ideas and transform businesses.
Get Martin's book here:
The Imagination Machine: How to Spark New Ideas and Create Your Company's Future. Martin Reeves and Jack Fuller: https://www.amazon.com/Imagination-Machine-Create-Companys-Future/dp/1647820863
Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
447 episod
345: Martin Reeves (Boston Consulting Group), The Imagination Machine
The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving
Manage episode 362916052 series 83345
Welcome to Strategy Skills episode 345, an interview with the Chairman of the BCG Henderson Institute, BCG’s think tank for new ideas in management and strategy. Martin has authored numerous books, including Your Strategy Needs a Strategy and The Imagination Machine, a handbook about how to systematically harness imagination to generate new ideas and transform businesses.
Get Martin's book here:
The Imagination Machine: How to Spark New Ideas and Create Your Company's Future. Martin Reeves and Jack Fuller: https://www.amazon.com/Imagination-Machine-Create-Companys-Future/dp/1647820863
Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo
447 episod
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