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How The Outdoor Market Alliance Is Shaking Up The Outdoor Industry
Manage episode 433132298 series 3416878
Kandungan disediakan oleh Colin True - outdoor industry journalist. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Colin True - outdoor industry journalist atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we take a look at a new outdoor organization and the impact it has had on the business of going outside.
The Outdoor Market Alliance is a group of Rocky Mountain based independent sales agencies that have established a permanent showroom for the more than 175 outdoor brands that they represent. Established as a non-profit, OMA has changed how outdoor business gets done in the region.
In this episode OMA President Steve Copeland joins Colin to talk about why OMA was formed and the impact the organization has had on the industry at large.
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