99 #TNRE : Hashtags in 2019 #TheNainaRedhuExperience

The Naina Redhu Experience | Digital Marketing, Social Media, Online Brand Building in India

For the hashtag episode from 2 yrs ago, listen to episode no. 61. Not much has changed in terms of usage & relevance but there's a frenzy in confusion around hashtags. Are they effective? What's your goal? What are you trying to achieve? Hashtags are a tool to use, not a game that you need to win.

Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector. Naina has her own podcast called The Naina Redhu Experience, where she talks about the business & professional aspects of photography, blogging & influencer marketing in India. She started her blog 16 years ago & it has evolved from writing about Creativity & Innovation, to sharing case studies about Branding & Graphic Design to, finally, a destination for some of the leading Luxury & Lifestyle brands as Naina writes features for these brands & photographs them.

Her abstract art, under the KhaosPhilos label can be shopped on the Naina.co online store & she is available for bespoke commissions as well.

“The New Rules of Online Brand Building”, Naina’s on-ground workshop, recently wrapped up its 7th Edition. Launched in 2018, “Workshops By Naina” is going to be seeing more editions across the country & online.

Having traveled all over India as a child ( the advantage of having a father serving in the Indian Army ), she is also well-traveled across Europe ( Austria, Switzerland, Netherlands, Italy & France ), Asia ( Bhutan, Sri Lanka, Thailand, & Vietnam ), America ( New York, Los Angeles & San Francisco ), Canada & the Middle East.

For those who are not located in / around NCR & are hence unable to attend Naina’s workshops, she is available for online video consultation sessions.

Naina is also available for hire as a Speaker. She has been invited as a Keynote Speaker at a blogging conference & also speaks about the business of photography in India. Always learning & evolving online, she has presence across several online platforms.

I started working in the Influencer Marketing space in 2009 both as an Influencer myself & as someone who provides advice & consultations to Brands on this subject. I focus specifically on this industry in the Indian context.

Website | Blog | Shop | Workshops | Art | Consult

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Naina's art label KhaosPhilos on Instagram | WorkshopsByNaina on Instagram | For business enquiries, speaking engagements, consultation sessions & collaborations, email: [e-mail]