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Deep Dive into Buyer Personas and Talent Personas with Mellora Moore
Manage episode 395992329 series 3457572
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๐ Welcome to the latest episode of The Marketing Blender Show!
In this episode, Dacia is joined by fractional Chief Marketing Officer, Mellora Moore, to dive into the crucial topics of buyer personas and talent personas. Discover how understanding your target audience and potential employees can make or break your success in marketing and recruitment.
The conversation delves into the world of talent personas, emphasizing the need to understand the values, career aspirations, and preferences of potential employees. Mellora provides valuable tips on creating consistency across talent personas and maintaining alignment within the organization.
Discover the tangible benefits of having well-defined buyer and talent personas, from increased website traffic to improved email open rates. Mellora emphasizes the dynamic nature of personas, urging businesses to revisit and update them annually to stay aligned with evolving trends and goals.
If you're looking to enhance your marketing strategy and recruitment efforts, this episode is a must-watch!
Don't forget to hit the subscribe button to stay updated on The Marketing Blender Show's insightful episodes.
A big thank you to our dedicated viewers โ we appreciate your continued support! Tune in for more engaging discussions on marketing, business growth, and success. Onward and upward! ๐
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๐Learn More:
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For small businesses aiming to hit their first million in revenue, check out The Marketing Blender Lab - an exclusive program designed to scale marketing strategies down for small businesses.
Curious about how The Marketing Blender team tackles challenges and drives growth? Explore our website and learn more about what we have to offer!
๐ Connect with Dacia & Mellora:
๐ผ LinkedIn: Dacia Coffey
๐ผ LinkedIn: Mellora Moore
Thank you for joining us on The Marketing Blender Show! Like, comment, share, and don't forget to subscribe! Here's to a fantastic journey ahead! ๐๐
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