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NTENT vs. Outdated Sales Methodologies
Manage episode 430787470 series 2948163
Kandungan disediakan oleh Jake Dunlap. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Jake Dunlap atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Jake Dunlap discusses the evolving B2B sales landscape, underscoring the critical factors of speed and convenience that modern buyers prioritize. Drawing parallels to Blockbuster's fateful decision regarding Netflix, he stresses the imperative for businesses to embrace digital transformation. Jake critiques outdated methodologies like MEDDIC in today’s era of abundant information, advocating instead for his innovative NTENT framework. This approach aims to synchronize sales strategies with contemporary buyer behaviors, enhancing efficiency and delivering superior customer experiences.
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210 episod
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