It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Episode 89 – Netflix-style IC: Snackable, on-demand and authentic
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Kandungan disediakan oleh The Internal Comms Podcast and AB Comm. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh The Internal Comms Podcast and AB Comm atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode of the Internal Comms Podcast, host Katie Macaulay is joined by Access Group’s Global Head of Communications and Engagement, Paul Downey. Paul caught Katie’s attention on LinkedIn, where he was discussing his unique approach to internal communications for a global, largely remote audience. With over 6,500 colleagues to engage, Paul had to shake things up for the Access Group’s annual global employee event. He shares his secrets to success in this episode. Katie and Paul also discuss his recipe for internal comms, which involves adopting a no-slides rule and creating content as opposed to the “death by PowerPoint” approach some of us will know all too well. He says content should be delivered Netflix-style: on-demand, snackable and story-led. Inspired, he created Access TV. This episode is a masterclass in both engaging and including those hard-to-reach employees. It’s about telling stories and empowering leaders to go on a journey and try something different. And it’s about having the tenacity to know you’ll succeed. As always, share your thoughts of this or any other episode of the Internal Comms Podcast using the hashtag #TheICPodcast. Thanks for listening.
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123 episod
MP3•Laman utama episod
Manage episode 380806760 series 2501112
Kandungan disediakan oleh The Internal Comms Podcast and AB Comm. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh The Internal Comms Podcast and AB Comm atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode of the Internal Comms Podcast, host Katie Macaulay is joined by Access Group’s Global Head of Communications and Engagement, Paul Downey. Paul caught Katie’s attention on LinkedIn, where he was discussing his unique approach to internal communications for a global, largely remote audience. With over 6,500 colleagues to engage, Paul had to shake things up for the Access Group’s annual global employee event. He shares his secrets to success in this episode. Katie and Paul also discuss his recipe for internal comms, which involves adopting a no-slides rule and creating content as opposed to the “death by PowerPoint” approach some of us will know all too well. He says content should be delivered Netflix-style: on-demand, snackable and story-led. Inspired, he created Access TV. This episode is a masterclass in both engaging and including those hard-to-reach employees. It’s about telling stories and empowering leaders to go on a journey and try something different. And it’s about having the tenacity to know you’ll succeed. As always, share your thoughts of this or any other episode of the Internal Comms Podcast using the hashtag #TheICPodcast. Thanks for listening.
…
continue reading
123 episod
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