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1 Flight of the Monarchs: Jaime Rojo on Beauty and Conservation 31:01
How to Pitch and Monetize Like a Creator Pro with Kristen Bousquet
Manage episode 457417685 series 3286175
In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, chats with Kristen Bousquet, founder and CEO of Your SoulcialMate.
Kristen shares insights on how to pitch as a creator, be transparent in monetization, and manage finances. Kristen also discusses the value of community and networking among creators, as well as the need for visual hooks and relatable content to capture the audience's attention.
She advises creators to outsource tasks like bookkeeping and accounting to focus on their core strengths. Tune in to learn about the latest evolving trends in the creator economy and Kristen's personal branding strategy.
🌟 Leave a 5-star rating on Apple Podcasts and Spotify 🚀 Start Your Next Influencer Marketing Campaign: Get In Touch🎙️
Want to be a guest? Apply here
Show Notes:
(00:00) - Introduction and Mission
(03:39) - Identifying the right influencers
(05:57) - Getting attention from brands and agencies
(08:18) - Kristen's anti-pitch method
(15:08) - Managing finances and monetization
(18:50) - Approaching pricing as a creator
(23:17) - Recommended tools and resources for creators
(27:25) - Creating engaging content and capturing attention
(30:49) - Rising trends in the creator economy
Check out some of our previous episodes:
- The Creator’s Attorney w/ Tyler Chou
- The New Currency of Marketing w/ Raja Rajamannar (CMO of Mastercard)
- Pay Transparency for Creators w/ Lindsey Lugrin
- How To Protect Your Social Media Accounts w/ Liron Segev
- Liquid Death's Unconventional Marketing w/ Greg Fass
- The Secrets Behind ESPN's Social Media Success w/ Maxwell Kelley
- Inside Snap's Playbook w/ Brooke Berry
- Trends at META w/ Jackie Pimentel
- Scaling Miss Excel w/ Kat Norton
- What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi)
- From $400 a Day to a Globally Recognized Brand w/ Calum Watson (Gymshark)
- Mastering Money w/ Vivian Tu (Your Rich BFF)
- The Magic of Interfluence w/ Lubna Mohsin-Haque (Estée Lauder)
- Screen to Cart w/ Collette Winn (NBCUniversal)
- The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
- TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
- Retaining Influence w/ Conor Begley (CreatorIQ)
- From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
- Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
- Swipe Right on OkCupid Success w/ Michael Kaye
- The Art of Social Media Creativity w/ Jon Youshaei
121 episod
Manage episode 457417685 series 3286175
In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, chats with Kristen Bousquet, founder and CEO of Your SoulcialMate.
Kristen shares insights on how to pitch as a creator, be transparent in monetization, and manage finances. Kristen also discusses the value of community and networking among creators, as well as the need for visual hooks and relatable content to capture the audience's attention.
She advises creators to outsource tasks like bookkeeping and accounting to focus on their core strengths. Tune in to learn about the latest evolving trends in the creator economy and Kristen's personal branding strategy.
🌟 Leave a 5-star rating on Apple Podcasts and Spotify 🚀 Start Your Next Influencer Marketing Campaign: Get In Touch🎙️
Want to be a guest? Apply here
Show Notes:
(00:00) - Introduction and Mission
(03:39) - Identifying the right influencers
(05:57) - Getting attention from brands and agencies
(08:18) - Kristen's anti-pitch method
(15:08) - Managing finances and monetization
(18:50) - Approaching pricing as a creator
(23:17) - Recommended tools and resources for creators
(27:25) - Creating engaging content and capturing attention
(30:49) - Rising trends in the creator economy
Check out some of our previous episodes:
- The Creator’s Attorney w/ Tyler Chou
- The New Currency of Marketing w/ Raja Rajamannar (CMO of Mastercard)
- Pay Transparency for Creators w/ Lindsey Lugrin
- How To Protect Your Social Media Accounts w/ Liron Segev
- Liquid Death's Unconventional Marketing w/ Greg Fass
- The Secrets Behind ESPN's Social Media Success w/ Maxwell Kelley
- Inside Snap's Playbook w/ Brooke Berry
- Trends at META w/ Jackie Pimentel
- Scaling Miss Excel w/ Kat Norton
- What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi)
- From $400 a Day to a Globally Recognized Brand w/ Calum Watson (Gymshark)
- Mastering Money w/ Vivian Tu (Your Rich BFF)
- The Magic of Interfluence w/ Lubna Mohsin-Haque (Estée Lauder)
- Screen to Cart w/ Collette Winn (NBCUniversal)
- The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
- TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
- Retaining Influence w/ Conor Begley (CreatorIQ)
- From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
- Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
- Swipe Right on OkCupid Success w/ Michael Kaye
- The Art of Social Media Creativity w/ Jon Youshaei
121 episod
Semua episod
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1 The Daily Grind of a Tech Journalist w/ Amanda Silberling (TechCrunch) 30:31
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1 Research Behind Influence w/ Brooke Duffy 27:17
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1 Building Community and Brand Success w/ Priscilla Lau 26:20
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1 How to Pitch and Monetize Like a Creator Pro with Kristen Bousquet 30:35
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1 From Shark Tank to Viral Success w/ Annie Leal (I Love Chamoy) 26:17
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1 Diversifying Creators’ Revenue with Merchandising and IP w/ Saurabh Shah (Warren James) 29:41
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1 The Future of Social Commerce w/ Sarah Penna (Orca) 23:49
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1 Building the Next Generation of Content w/ Max Levine (AMP Studios) 22:55
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1 From Creator to Strategist w/ Austin Null (McKinney) 29:37
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1 Jordan Matter’s Path to 25M Subscribers 25:14
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1 How AI is Shaping the Future of Content Creation w/ Vidya Narayanan (Rizzle) 27:16
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1 Audience-First Content Strategies w/ Dace de la Foret (Nationwide) 29:15
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1 The Creator’s Attorney w/ Tyler Chou 43:18
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1 The Attention Economy in Influencer Marketing with Blaine Doherty (Fiverr) 23:15
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1 The New Currency of Marketing w/ Raja Rajamannar (CMO of Mastercard) 25:39
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