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Hillary Weiss on branding ourselves, finding our niche, and defining our strategy
Manage episode 410865259 series 3122060
Kandungan disediakan oleh Elizabeth Elcoate. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Elizabeth Elcoate atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode Liz chats to the amazing Hillary Weiss. Hillary is a New York based Consultant, Speaker, Strategist and Copywriter. She runs the company Statement Piece Studio and she co-hosts a brilliantly funny series on YouTube called HamYaw which stands for Hillary and Margot Yell at Websites. In the show Hillary and Liz talk about: - Branding ourselves and our own companies - Becoming a company as opposed to a freelancer - Naming our companies and trading under a business name - Defining our own brand strategy - How creating a strong, individual brand and voice can set us apart from other designers and creatives - How having professional photography is vital for your website and assets - How to find the time to properly brand ourselves - Finding our niche market - How we’re both a little bit in love with Steve Folland from Being Freelance
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