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Kandungan disediakan oleh Mike Gelb. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Mike Gelb atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Why The Supplement Industry Is Broken and How Momentous Plans to Fix It with Jeff Byers

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Manage episode 461421334 series 2585347
Kandungan disediakan oleh Mike Gelb. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Mike Gelb atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Thank you to our presenting partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. Our guest today is Jeff Byers, CEO of Momentous. Momentous produces and sells best in class human performance products. Previously, Jeff Byers founded Amp Human and later acquired Momentous, merging the two companies. He’s also a former professional football player and played at USC in college (Fight On✌️) 00:00 Welcome to The Consumer VC 00:40 Introducing Jeff Byers and Momentous 02:02 Jeff Byers' Transition from NFL to Entrepreneurship 04:31 The Birth of Amp Human and Momentous 07:46 Challenges and Innovations in Supplement Industry 14:17 Acquisition of Momentous and Future Plans 25:37 Navigating the Supplement Market 33:25 Sourcing and Trust in Supplements 34:12 Challenges in the Supplement Industry 34:29 Transparency Issues in Ingredient Sourcing 37:30 The Problem with Chinese Creatine 40:49 Commoditization of Supplements 46:23 Importance of Protein, Omegas, and Creatine 53:08 Momentous' Approach to Supplements 58:04 Building Trust and Transparency 01:02:26 Books that Inspire 01:06:21 Final Thoughts and Conclusion Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74Z... Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast... Follow on Twitter: / mikegelb Follow on Instagram: / mikegelb Follow on TikTok: / consumervc

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381 episod

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Manage episode 461421334 series 2585347
Kandungan disediakan oleh Mike Gelb. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Mike Gelb atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Thank you to our presenting partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. Our guest today is Jeff Byers, CEO of Momentous. Momentous produces and sells best in class human performance products. Previously, Jeff Byers founded Amp Human and later acquired Momentous, merging the two companies. He’s also a former professional football player and played at USC in college (Fight On✌️) 00:00 Welcome to The Consumer VC 00:40 Introducing Jeff Byers and Momentous 02:02 Jeff Byers' Transition from NFL to Entrepreneurship 04:31 The Birth of Amp Human and Momentous 07:46 Challenges and Innovations in Supplement Industry 14:17 Acquisition of Momentous and Future Plans 25:37 Navigating the Supplement Market 33:25 Sourcing and Trust in Supplements 34:12 Challenges in the Supplement Industry 34:29 Transparency Issues in Ingredient Sourcing 37:30 The Problem with Chinese Creatine 40:49 Commoditization of Supplements 46:23 Importance of Protein, Omegas, and Creatine 53:08 Momentous' Approach to Supplements 58:04 Building Trust and Transparency 01:02:26 Books that Inspire 01:06:21 Final Thoughts and Conclusion Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74Z... Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast... Follow on Twitter: / mikegelb Follow on Instagram: / mikegelb Follow on TikTok: / consumervc

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381 episod

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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Join host Mike Gelb on The Consumer VC as he talks with Preston Rutherford, co-founder of Chubbies. In this episode, Preston delves into their founding journey, tackling topics like why they raised VC money, overcoming early manufacturing challenges, and evolving their brand strategy. He shares insights into achieving product-market fit, the importance of balancing short-term and long-term goals, and navigating the challenges of scaling and profitability. Post-Chubbies, Preston also discusses his new venture, Marathon, and its mission to help brands measure the impact of brand building. For informative and entertaining content on the intersections of venture capital and consumer innovation, check out the full episode.00:00 Introduction01:24 Introducing Preston Rutherford of Chubbies01:34 The Founding Journey of Chubbies06:12 Challenges in Early Manufacturing09:21 Building a Brand Identity23:34 Raising Capital and Financial Challenges26:28 The Early Days and Initial Challenges26:55 Navigating Co-Founder Dynamics29:04 Pressure and Growth Metrics31:20 Shifting Focus to EBITDA34:42 The Decision to Sell Chubbies40:11 Channel Expansion and Inventory Management43:19 Lessons in Brand Marketing46:53 Reflections and Future Insights54:56 Final Thoughts and Farewell…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Having transitioned from founding companies to supporting early-stage ventures, YC shares his passion for creating consumer-centric solutions across diverse industries. From media and sports technology to consumer goods, he reflects on shifting his focus from generating ideas himself to aiding under-managed ventures with effective execution and strategic capital alignment. YC's enthusiasm for collaborating with founders to scale their businesses offers listeners valuable insights into the entrepreneurial world.(0:00:00) - Intro(0:14:47) - Innovation in Gaming and Acquisition(0:24:06) - Innovation in Large Corporations(0:28:19) - Pivoting Hero Bread to Success(0:40:52) - Consumer Brand Transition and GrowthSubscribe to Our Newsletter:https://www.theconsumervc.com/Subscribe on Spotify:https://open.spotify.com/show/4Hjm74Z...Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast...Follow on Twitter: / mikegelb Follow on Instagram: / mikegelb Follow on TikTok: / consumervc…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Thank you to our presenting partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. Our guest today is Jeff Byers, CEO of Momentous. Momentous produces and sells best in class human performance products. Previously, Jeff Byers founded Amp Human and later acquired Momentous, merging the two companies. He’s also a former professional football player and played at USC in college (Fight On✌️) 00:00 Welcome to The Consumer VC 00:40 Introducing Jeff Byers and Momentous 02:02 Jeff Byers' Transition from NFL to Entrepreneurship 04:31 The Birth of Amp Human and Momentous 07:46 Challenges and Innovations in Supplement Industry 14:17 Acquisition of Momentous and Future Plans 25:37 Navigating the Supplement Market 33:25 Sourcing and Trust in Supplements 34:12 Challenges in the Supplement Industry 34:29 Transparency Issues in Ingredient Sourcing 37:30 The Problem with Chinese Creatine 40:49 Commoditization of Supplements 46:23 Importance of Protein, Omegas, and Creatine 53:08 Momentous' Approach to Supplements 58:04 Building Trust and Transparency 01:02:26 Books that Inspire 01:06:21 Final Thoughts and Conclusion Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74Z... Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast... Follow on Twitter: / mikegelb Follow on Instagram: / mikegelb Follow on TikTok: / consumervc…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. Our guest on today’s episode is Daniel Faierman , Partner at Habitat Partners . Habitat Partners is an early-stage venture fund that is part of Red Antler. Red Antler is one of the premier branding and marketing agencies. We focus this conversation on Habitat Partners investment strategy. The relationship with Red Antler, why they both invest in consumer brands and software businesses, the differences in the underwriting process in each of these business types, why for them it makes to have two strategies, how he thinks about returns. 00:00 Introduction 02:04 Daniel's Journey into Food and Beverage 04:13 Challenges of Innovation in Big CPG Companies 08:05 The Role of Strategic Partners in Scaling Brands 09:34 Red Antler's Venture into Investment 19:54 Habitat Partners' Investment Strategy 28:29 Sourcing and Red Antler's Impact 29:55 Introducing Propeller Industries 30:49 Key Metrics for Consumer Brands 34:19 Navigating Competitive Investment Landscapes 34:46 The Role of Creative in CPG and B2B SaaS 37:21 Transitioning from Health and Wellness to B2B SaaS 40:06 The Importance of AI in SaaS 43:35 Evaluating Founders and Teams 46:46 Lightning Round: Trends, Myths, and Personal Insights 54:20 Conclusion and Final Thoughts…
 
In today’s episode, we’re thrilled to host Bryan Kim, Partner at Andreessen Horowitz, for an insightful conversation on the intersection of venture capital and consumer innovation. Brian shares his remarkable journey from a thriving career in investment banking to becoming a driving force in the tech industry. He opens up about the transformative experience of working with Alibaba during its groundbreaking IPO and how it inspired his pivot toward partnering with visionary founders. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. (0:00:00) - Intro (0:08:51) - Snap's Early Growth and User Engagement (0:20:32) - AI Innovation in Consumer Companies (0:35:26) - Founders and AI Innovation Trends (0:44:22) - The Future of Social Products (0:52:49) - Revolutionizing Revenue Models With AI (0:57:49) - Book for Growth and Inspiration Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74Z... Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast... Follow on Twitter: / mikegelb Follow on Instagram: / mikegelb Follow on TikTok: / consumervc…
 
Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. Thank you Jerry Staub for the intro to our guest today is Terri Rockovich, Founder & CEO of Jinx . Jinx is a dog food brand that offers premium kibble, homemade toppers, and beef crumbles and are made by a team of pet nutritionists and veterinarians. We discuss: How legacy brands create their dog food The inspiration behind Jinx Her nutrition philosophy for pets Sourcing the right manufacturing partners & convincing them to work on Jinx Approach to testing if the product tastes good The reasons why she raised venture money (most recently a Series B) How she launched online Why Walmart has been a great partner for a premium brand Jinx’s market positioning compared to other premium dog food brands Approach to launching SKUs & new products How she thinks about celebrity partnerships & more…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
n this episode with Jonathan Keidan, founder of Torch Capital, we dive into his journey from talent management in the music industry to early-stage venture capital. Jonathan shares how nurturing emerging artists parallels supporting founders, offering unique insights into spotting potential and overcoming challenges in both fields. He reveals key lessons learned from triumphs and setbacks in building impactful companies. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. (0:00:00) - Building Companies and Working With Founders (0:10:23) - Investing in Technology vs Inventory Businesses (0:14:48) - Investing in Consumer Brands and Tech (0:29:06) - Founder's Focus on Building Trust (0:38:57) - Funding Strategy and Market Insights (0:51:14) - Navigating Early-Stage Investing Strategies Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74Z... Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast... Follow on Twitter: / mikegelb Follow on Instagram: / mikegelb Follow on TikTok: / consumervc…
 
In this episode with Brian Cho, co-founder and general partner at Patron, we explore the intricacies of the gaming world's future. From the complexities of cross-currency games to the delicate balance of control and user flexibility within game economies, Brian offers his invaluable perspective. We delve into the sustainability of centralized models and the transformative potential of generative AI and blockchain technologies on the gaming landscape. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. (0:00:01) - Future of Gaming and Innovation (0:03:47) - Gamification in Social Media and Investment (0:09:08) - Building IP and Gamification in Gaming (0:17:46) - Evolution of Gaming Business Models (0:25:29) - Future of VR Platforms (0:34:53) - Emerging Trends in Gaming Innovation (0:46:10) - Gaming Industry Growth and Investment…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Today, we're diving into the secrets of successful early-stage investments in North American consumer brands with Marcel Bens, CEO of Emil Capital. In this episode, Marcel shares the unique strategy of Emil Capital’s hybrid venture firm, with its sharp focus on 'better-for-you' products and how it bridges the critical investment gap between angel investors and larger private equity firms. We’ll explore how they strategically deploy $1-5 million checks, backed by the rich history of the Tangleman Group, to drive growth and diversification across regions. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. 0:00:28 - Why Do Consumers Pay a Premium for High-Quality Products? 0:07:04 - How Is the Investment Deployment Strategy Structured? 0:13:14 - What Are the Opportunities in Better-for-You Products? 0:19:01 - What Are the Market Strategies for Premium Products? 0:25:47 - How to Decode Nutrition Labels for Better Choices? 0:30:37 - How to Select the Right Brands at Conventions? 0:34:48 - How to Identify Niche Emerging Categories? 0:38:37 - How to Invest in Consumer Brands and Tech? 0:48:49 - What Is the Approach to Building a Company Brick by Brick? Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74Z... Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast... Follow on Twitter: / mikegelb Follow on Instagram: / mikegelb Follow on TikTok: / consumervc…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Our guest today is Vanessa Larco, Partner at NEA. She shares her journey from pioneering XBox at Microsoft to navigating the social gaming boom with Playdom and making her mark in venture capital. Discover her investment ethos centered on consumer passion projects, successful investments in companies like Robinhood and Mejuri, and her insights on AI's transformative potential across industries. This episode is filled with valuable lessons and expert knowledge from Vanessa's diverse career. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. 0:00:00 - Intro 0:03:23 - Microsoft's Early Touch Screen Technologies 0:05:36 - Designing Surface Device Controls Without Mouse 0:09:11 - Xbox Connect Speech Recognition Evolution 0:14:33 - Innovative Technologies and Timing 0:17:12 - A-B Testing and Data-Driven Decisions 0:23:10 - Profitability and Growth in Different Industries 0:26:55 - Investing Across Different Categories 0:29:53 - Robinhood Revolutionizes Commission-Free Investing 0:36:33 - Identifying Winning Consumer Companies 0:54:15 - Venture Capital in Tech Innovation Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74ZMqodx5UmAeWAOJF?si=e0bd72bc48b341ab Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast/the-consumer-vc-venture-capital-i-b2c-startups-i/id1484646914 Follow on Twitter: https://twitter.com/MikeGelb Follow on Instagram: https://www.instagram.com/mikegelb/ Follow on TikTok: https://www.tiktok.com/@consumervc…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Join us as we explore the cutting-edge intersection of AI, science, and consumer innovation with Osman Khan, CEO and co-founder of Squared Circles. Discover how his venture studio is revolutionizing product development and redefining the future of consumer brands. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. 00:00:00: Intro 00:07:30: How does Squared Circles differentiate itself from other companies in the industry? 00:10:35: How does Squared Circles integrate sustainability into its products? 00:12:32: What are your plans for global expansion, and how do you approach new markets? 00:19:30: Can you share a success story that you believe exemplifies the impact of Squared Circles? 00:26:00: How do you manage and scale the company’s operations as it continues to grow? 00:28:15: What strategies do you use to attract and retain top talent? 00:33:00: What are some of the most significant trends you’re seeing in your industry right now? 00:41:00: How do you ensure that your leadership team remains aligned with the company’s vision? 00:46:00: What are some of the key lessons you’ve learned throughout your entrepreneurial journey? 00:57:00: How do you measure success, both personally and for Squared Circles? Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74ZMqodx5UmAeWAOJF?si=e0bd72bc48b341ab Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast/the-consumer-vc-venture-capital-i-b2c-startups-i/id1484646914 Follow on Twitter: https://twitter.com/MikeGelb Follow on Instagram: https://www.instagram.com/mikegelb/ Follow on TikTok: https://www.tiktok.com/@consumervc…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Our Guests Today is Abby Miller Levy, the visionary founder of Primetime Partners. In this enlightening episode, Abby shares her journey from personal frustration with her aging parents to spearheading a venture capital firm that is revolutionizing opportunities for older adults. Discover How Abby and renowned venture investor Alan Patricof are fostering entrepreneurial innovation to transform the aging experience, highlighting key startups that tackle this pressing challenge. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74ZMqodx5UmAeWAOJF?si=e0bd72bc48b341ab Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast/the-consumer-vc-venture-capital-i-b2c-startups-i/id1484646914 Follow on Twitter: https://twitter.com/MikeGelb Follow on Instagram: https://www.instagram.com/mikegelb/ Follow on TikTok: https://www.tiktok.com/@consumervc…
 
Our guests today are Angela Vranich and Ben Lewis, the dynamic duo behind Little Spoon, as we explore their journey from high school sweethearts to co-founders of a revolutionary baby food brand. Listen in as they share how their early fascination with consumer brands led them to the natural products industry, and how their personal relationship evolved into a successful business partnership. Angela and Ben provide a candid look at the challenges and rewards of building a business as a couple, the motivations that fueled their entrepreneurial spirit, and the key partnership principles that have guided their journey. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. (0:00:01) - Building Little Spoon With a Partner (0:10:31) - Revolutionizing the Baby Food Industry (0:19:15) - Expanding Product Line for Growing Kids (0:32:56) - Direct-to-Consumer Success in Marketing (0:46:21) - Balancing Growth and Profitability Strategy Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74ZMqodx5UmAeWAOJF?si=e0bd72bc48b341ab Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast/the-consumer-vc-venture-capital-i-b2c-startups-i/id1484646914 Follow on Twitter: https://twitter.com/MikeGelb Follow on Instagram: https://www.instagram.com/mikegelb/ Follow on TikTok: https://www.tiktok.com/@consumervc…
 
Our guests today are Andrew Bluestein and Ashley Hartman, Managing Partners of Bluestein Ventures. Bluestein Ventures invests in the future of food. What does that mean? They focus on investing in High-growth consumer brands, Proprietary foodtech, Next-gen commerce, Value-add digital technology. They just raised a $45 million third fund – which huge congrats to them for doing so. We discuss the transition from family office to VC firm, investing in inventory businesses and technology businesses, the difference between fund 3 and funds 1 and 2, what happened with Foxtrot, future of plant based meat, and much much more. Thank you to our Partner –– Propeller Industries Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. 0:00:00 - Intro 0:03:32 - Trends in Food Industry Digitization (35 Seconds) 0:07:14 - Food-Centered Investing Strategy Discussion (65 Seconds) 0:13:38 - Supply Chain Investing and Business Models (78 Seconds) 0:27:45 - Channel Strategy for Expanding Food Brands (75 Seconds) 0:38:10 - Plant-Based Meat (59 Seconds) 0:41:52 - Debate on Plant-Based Meat Benefits (91 Seconds) 0:50:59 - Investing in Great Businesses (77 Seconds) 0:57:47 - Optimizing a Complex Store Concept (67 Seconds) 1:02:09 - Strategic Framework in Business Startups (54 Seconds) Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74ZMqodx5UmAeWAOJF?si=e0bd72bc48b341ab Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast/the-consumer-vc-venture-capital-i-b2c-startups-i/id1484646914 Follow on Twitter: https://twitter.com/MikeGelb Follow on Instagram: https://www.instagram.com/mikegelb/ Follow on TikTok: https://www.tiktok.com/@consumervc…
 
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The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands podcast artwork
 
Our guest today is Manica Blain. In this episode, we journey through the fascinating evolution of two beauty brands that have overcome initial hurdles to achieve remarkable success. Discover how an Ayurvedic beauty brand captured investor interest through high repeat purchase rates and how Everest, a hair care concentrate brand, pivoted from sustainability to performance, leading to explosive growth. Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/ Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies. We Discuss: •Investing in Long-Lasting Consumer Brands •Founding and Growing Beauty Brands •Investment Strategies in Beauty Industry •Dealing With Red Flags in Business •Fund Development and Co-Partner Dynamics •Inspiration in Books 0:01:35 - Investing in Beauty and Personal Care 0:04:44 - Evolution of Consumer Brand Expectations 0:08:08 - Brands Iterating to Find Success 0:18:41 - Investing in Beauty and Personal Care 0:23:09 - Beauty Industry Exit Dynamics 0:25:22 - From Bootstrapping to Funding 0:37:57 - Importance of Customer Retention 0:41:50 - Future Plans for Topknot Ventures 0:46:15 - Investment Strategy and Relationship Building 0:49:29 - Book Inspiration - Personal and Professional Subscribe to Our Newsletter: https://www.theconsumervc.com/ Subscribe on Spotify: https://open.spotify.com/show/4Hjm74ZMqodx5UmAeWAOJF?si=e0bd72bc48b341ab Subscribe on Apple Podcasts: https://podcasts.apple.com/gb/podcast/the-consumer-vc-venture-capital-i-b2c-startups-i/id1484646914 Follow on Twitter: https://twitter.com/MikeGelb Follow on Instagram: https://www.instagram.com/mikegelb/ Follow on TikTok: https://www.tiktok.com/@consumervc…
 
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