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Kandungan disediakan oleh Liger Partners and Eric Holtzclaw. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Liger Partners and Eric Holtzclaw atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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The Claw Podcast | Branding Yourself, with Emma Donovan

27:08
 
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Manage episode 384060185 series 1358995
Kandungan disediakan oleh Liger Partners and Eric Holtzclaw. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Liger Partners and Eric Holtzclaw atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In relational work, individuals with some sort of public-facing presence are at an advantage because people don't want to buy from a company but from an individual. They're in it to work with you, the expert - not your brand. That's what they're buying into.

In many business-to-business companies, though, it's often a challenge to convince those experts to step forward.

That's where someone like Emma Donovan, Co-Founder and Director of the human-centric brand studio Dapper, comes in.

In this episode, Eric sits down with Emma to talk about the why and how of personal branding.

To connect with Emma, click HERE.

To connect with the show's host - Eric Holtzclaw - click HERE.

To subscribe to our YouTube Channel (and access most of the podcast and video content we've produced), click HERE.

  continue reading

104 episod

Artwork
iconKongsi
 
Manage episode 384060185 series 1358995
Kandungan disediakan oleh Liger Partners and Eric Holtzclaw. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Liger Partners and Eric Holtzclaw atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In relational work, individuals with some sort of public-facing presence are at an advantage because people don't want to buy from a company but from an individual. They're in it to work with you, the expert - not your brand. That's what they're buying into.

In many business-to-business companies, though, it's often a challenge to convince those experts to step forward.

That's where someone like Emma Donovan, Co-Founder and Director of the human-centric brand studio Dapper, comes in.

In this episode, Eric sits down with Emma to talk about the why and how of personal branding.

To connect with Emma, click HERE.

To connect with the show's host - Eric Holtzclaw - click HERE.

To subscribe to our YouTube Channel (and access most of the podcast and video content we've produced), click HERE.

  continue reading

104 episod

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