Episode 063: Interview with Kate Adam

The Business Awards Show

Kate Adam is an awards expert with an impressive track record of helping businesses from all sectors win business awards. She has honed her craft over many years, backed by a wealth of marketing expertise. Her talent is creating and writing award-winning entries to help businesses get the recognition they deserve. Over 90% of her clients reach awards finals, and 60% have won awards locally, regionally, nationally and internationally. In 2022 two of her clients won 6 national awards between them! Kate works hard to drill down the figures, get underneath the business and tell the story so a judging panel can assess the information clearly and concisely. If you need help with your award entries, speak to Kate Adam.

{1.35} Kate introduces herself, talking about her business and business journey so far in marketing

{2.25} Going self-employed in 2006 and how networking benefited her business

{3.18} Kate's initial experience with helping her clients enter award shows

{5.47} Questions Kate asks a business who comes to her asking whether or not they should enter an award

{9.38} The process Kate takes a client through with award entries

{11.15} How to get the right evidence together for award entries

{15.30} What is the WOW factor within award entries at The Best Businesswoman Awards

{16.56} Why a business owner would use Kate's services instead of writing an award entry themself

{21.21} The benefits of using Kate's services

{25.30} Kate's top tips for award entries

{27.30} Future plans for Kate's business, Meredith Marketing

LinkedIn Profile: https://www.linkedin.com/in/kateadam/

Website: www.meredithmarketing.co.uk