Ep 76: Podcast guesting: here's how to secure more [Practical Snacks mini-series]

The Built Environment Marketing Show: marketing strategies and tactics for architects and engineers

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For centuries, members of the B’doul Bedouin tribe lived in the caves around the ancient city of Petra, Jordan. Then, in the 1980s, the government forced the tribe to move in the name of preserving the geological site for tourists. But if the residents are forced to leave, and if their heritage has been permanently changed, then what exactly is being preserved? SHOW NOTES: Meet The Man Living in The Lost City Carved in Stone Jordan: Petra's tourism authority cracks down on Bedouin cave dwellers The tribes paying the brutal price of conservation “There is no future for Umm Sayhoun” Jordan’s Young Bedouins Are Documenting Their Traditions on TikTok Check out Sami's company Jordan Inspiration Tours Learn about your ad choices: dovetail.prx.org/ad-choices…

about a year ago 9:43

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Kandungan disediakan oleh Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

According to research recently from Edison Research, more UK adults than ever are actually listening to podcasts, and audiences are getting younger, and way more diverse. So there's an opportunity. Plus, according to RAJAH's Midas survey 21% of the UK population tune into podcasts in an average week and listen to around seven hours of podcasts each week.

This episode of 'Practical Snacks' looks at how you can secure more podcast guest bookings. I share:

How to research and find relevant podcasts
The key questions to ask yourself in order to create a compelling pitch
How to prepare for a podcast interview
How to promote a podcast appearance

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About the show

Practical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10 mins on a particular marketing topic or theme. Make sure you follow the show wherever you listen, so you don’t miss out. And do share with others who you think will find this actionable style content valuable.

The Built Environment Marketing Show is hosted by Marketing Consultant Ayo Abbas and shares best practice pragmatic marketing approaches for architects and engineers.

Resources and links

Abbas Marketing

Listen Notes - Good for podcast research as well as Spotify and Apple

Interchange podcast - the integrated transport delivery podcast I host and produce

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91 episod

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The Built Environment Marketing Show: marketing strategies and tactics for architects and engineers