The Secret Art to Blogging with Mike Allton
Manage episode 308972413 series 3024403
Mike Allton, Content Marketing Practitioner and CMO at SiteSell, joins the Bryan Kramer Show for real talk on launching a blog that is compelling, relevant, and actually read by people.
In This Episode
- How knowing your target audience's pain points leads to great blogging material
- Why starting a successful blog means doing research long before creating a site
- How the right combination of evergreen and newsjacking content leads to more traffic and conversions
- Why being productive in social means turning off notifications
Resources
- Mike Allton on Twitter: @mike_allton
- The Social Media Hat
- SiteSell
- The Unofficial Book On HootSuite: The #1 Tool for Social Media Management
- KNOWN: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age
Visit BryanKramer.com to hear more Human Conversation.
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