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Rory Sutherland's Genius Blueprint To Marketing
Manage episode 454510876 series 3622509
Kandungan disediakan oleh Simon Squibb. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Simon Squibb atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Meet Rory Sutherland, Vice Chairman of Ogilvy, one of the largest marketing agencies in the world. His marketing insights are some of the most valuable in the world. Enjoy.
Support me on my mission to help people pursue their dreams by pre-ordering my book: https://go.simonsquibb.com/preorder If you need more help for free visit https://www.helpbnk.com Timestamps 0:00 - Intro
01:19 - People: How To Get Anyone To Buy Anything
01:55 - Why Your Business Is Nothing Without Marketing
06:46 - Why Relationships Are Essential For Business Success
16:13 - How To Get Customers For Cheap And Maximise Profit
24:50 - Why Charging More Will Get You More Customers
27:22 - Price vs Quality: What Matters More?
43:16 - Why Your Business Will Fail Without THIS...
46:33 - How To Make It Impossible Not To Buy
53:37 - Save Time And Money By Doing This...
55:35 - How To Become A Master
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