How to Get the Most From a Trade Show, With Will Healy III (Part II)–EP 164

Swarfcast

This podcast episode is the second part of our interview with Will Healy III about how to get the most out of trade shows, which we did before IMTS 2022. It’s a great time run the best of, as IMTS 2024 is coming Sept. 9!

We suggest you listen to Part I of the podcast before you tune into this one.

Scroll down to read more and listen to the podcast. Or listen on your phone with Google Podcasts, Apple Podcasts, Spotify, or your favorite app.

Follow us on Social and never miss an update!

Facebook: https://lnkd.in/dB_nzFzt
Instagram: https://lnkd.in/dcxjzVyw
Twitter: https://lnkd.in/dDyT-c9h

Main Points

Participate and Follow Social Media Related to a Show

Will suggests announcing ahead of time on social media that you will be going to a trade show. Often this will lead to meeting up in person with new people, or reuniting with old contacts who you had not realized were going to the show.

Will likes to post on social media about what he is seeing at trade shows, mainly on Linkedin, which can provide interesting ideas to other show goers about places to see that they didn’t know about.

This year, for the first time, IMTS has a new booth called the creators lounge, devoted to content creators and social media thought leaders where you can hear them speak. The thought leaders will also be going around the show creating a live stream.

Student Area at IMTS

Will suggests to check out a student area at IMTS, hidden on level 1 in the North building. There you can see students presenting projects related to machining. It also has many booths encouraging young people to go into the machining field. Robotics companies as well as firms such as MasterCam, Haas, Autodesk, and even NASA have booths there.

Take Advantage of Conferences at Shows

Trade shows such as IMTS are packed with conferences for attendees who want to learn more about the latest machining technology and industry trends. Will is going to be presenting for two to three conferences and will be on the IMTS+ Main Stage as a panelist.

The post How to Get the Most From a Trade Show, With Will Healy III (Part II)–EP 164 first appeared on Today’s Machining World.