It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Newsflash: You don’t hate marketing, you hate what you think marketing is
MP3•Laman utama episod
Manage episode 171195599 series 86796
Kandungan disediakan oleh Sunday Dispatches with Paul Jarvis and Paul Jarvis. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Sunday Dispatches with Paul Jarvis and Paul Jarvis atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
I want to talk to you about what marketing is, because a lot of folks wrongly assume they understand it (and then dismiss it because they think it isn’t important or isn’t for them). Sponsored by FreshBooks: https://freshbooks.com/sunday
…
continue reading
72 episod
MP3•Laman utama episod
Manage episode 171195599 series 86796
Kandungan disediakan oleh Sunday Dispatches with Paul Jarvis and Paul Jarvis. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Sunday Dispatches with Paul Jarvis and Paul Jarvis atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
I want to talk to you about what marketing is, because a lot of folks wrongly assume they understand it (and then dismiss it because they think it isn’t important or isn’t for them). Sponsored by FreshBooks: https://freshbooks.com/sunday
…
continue reading
72 episod
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