S5 Ep48: E48: Caleño Drinks Founder Ellie Webb - Going it alone, breaking the ‘funding’ glass ceiling and launching a brand

Success Is In The Mind with Oliver Bruce

Entrepreneur Ellie Webb spotted a gap in the market when asked to be the designated driver. Ellie realised that there were no exciting alcohol-free options available at the venue, this got her thinking. Wanting a beverage with a little more punch, no alcohol but still grown-up, Caleño was born!

As a solo female entrepreneur Ellie has come up against the ‘funding’ glass ceiling, a number of times but through research and hard work Ellie in just a few short months has managed to raise over £1 million to launch her business.

Ellie’s first order of 1,000 bottles didn’t quite go to plan, when they turned up just before Christmas with bubbles in the label it took Ellie and her sister most of the festive week to print out and hand stick them all! That’s commitment!

From giving out bottles at festivals to being stocked in Sainsbury’s, Caleño is now stocked in supermarkets nationwide.

In this podcast Oliver Bruce asks, how do you develop a successful alcohol-free brand? What are the challenges of launching a business as a solo female and how do you raise funding when people keep saying no!

Exclusive Content –
Women entrepreneurs get less funding - https://bit.ly/3HwBjEu

Nobody teaches you how to launch a brand - https://bit.ly/3sWYG62

Launching a brand is hard on your own - https://bit.ly/3JL0iWL

For more exclusive content visit Oliver's YouTube - https://bit.ly/32eboTi

For more exclusive content visit Oliver's YouTube - https://bit.ly/32eboTi

Sponsor - Capsule Insurance https://www.capsulecover.com/