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Kandungan disediakan oleh Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Meagen Eisenberg - CMO Lacework

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Manage episode 418378573 series 3435683
Kandungan disediakan oleh Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Meagen Eisenberg is the CMO at Lacework, former CMO at TripActions and MongoDB, and advisor to multiple successful startups. Her career spans 19 successful exits since 2011 as an operator and advisor, including 3 IPOs and 16 mergers and acquisitions.
In today's episode, Meagen shares how the brand leader's job is to get everyone aligned and consistent, how she operationalizes the brand at Lacework, and all the details of their infamous CISO Barbie campaign.
Follow Meagen on LinkedIn.

Thanks for listening!

  continue reading

21 episod

Artwork
iconKongsi
 
Manage episode 418378573 series 3435683
Kandungan disediakan oleh Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Meagen Eisenberg is the CMO at Lacework, former CMO at TripActions and MongoDB, and advisor to multiple successful startups. Her career spans 19 successful exits since 2011 as an operator and advisor, including 3 IPOs and 16 mergers and acquisitions.
In today's episode, Meagen shares how the brand leader's job is to get everyone aligned and consistent, how she operationalizes the brand at Lacework, and all the details of their infamous CISO Barbie campaign.
Follow Meagen on LinkedIn.

Thanks for listening!

  continue reading

21 episod

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