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Snacks 31: Data Democratization - How to Organize Your Data
Manage episode 443204967 series 3436359
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Ragen Dodson joins Steph Crugnola on Stacking Growth Snacks to cover Data Democratization. In this episode, she talks about the important tools to refresh and rely on when building a Data Democracy. She covers how to make sure your self serve data tools and CRM are user friendly and accessible, aligning measurement and metrics between sales and marketing, and when to bring in an objective, third party agency to help kickstart the process.
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