Anticipating Holiday Success? Make It Happen! With Beverly Cornell
Manage episode 443322577 series 3552801
The holiday season is a powerful time for service-based businesses to connect with their audience, elevate their brand, and increase revenue. In this episode of Spark & Ignite Your Marketing, host Beverly Cornell goes through actionable holiday marketing strategies specifically tailored for service providers. Whether you’re in consulting, wellness, home services, or beyond, these tips will help you create exclusive value-packed bundles, engage your local community, and enhance personalized outreach. Plus, we’re offering a downloadable holiday marketing worksheet filled with prompts and planning tools to guide you through every step of your seasonal strategy.
Discover how to make this your best holiday season yet.
Grab the Holiday Marketing Worksheet for Service-Based Businesses.
Key Takeaways:
- Holiday Bundles That Add Value
Instead of offering simple discounts, Beverly emphasizes the power of bundling complementary services. This creates more perceived value for clients while driving higher revenue for your business. Bundles not only serve client needs but also align with the season’s renewal mindset. - Community Engagement for Greater Impact
A strong community connection boosts both visibility and goodwill. Beverly suggests hosting holiday-themed events, such as workshops or webinars, that align with your service offerings. Collaborating with charities or sponsoring local causes is another way to show that your business cares about more than just profits, creating deeper ties with both your community and your client base. - Personalized Outreach to Build Loyalty
Personalization goes a long way, especially during the holidays. Beverly also suggests streamlining booking and promoting gift certificates to make holiday shopping easier for your clients.
P.S. Ready to spark your unique opportunities and ignite your marketing? Here are three ways to work with us.
1. 📞 Schedule a Complimentary 15-minute Call and let’s delve into your goals and answer any questions you may have.
2. 📘 Read Beverly’s book Marketing for Entrepreneurs a quick guide filled with actionable steps to help make your brand and business shine even brighter. 🎙️ Listen to Beverly’s Marketing Podcast where she interviews entrepreneurs to get inspired and gain new business and marketing insights.
3. 🎓 Learn more about marketing and Enroll in Our Marketing Courses designed to bring clarity to your business efforts. They’re easy-to-understand and self-paced, perfect for busy entrepreneurs like you.
73 episod