Player FM - Internet Radio Done Right
Checked 1+ y ago
Ditambah nine tahun yang lalu
Kandungan disediakan oleh Sports Fan Like Conduct. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Sports Fan Like Conduct atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Player FM - Aplikasi Podcast
Pergi ke luar talian dengan aplikasi Player FM !
Pergi ke luar talian dengan aplikasi Player FM !
Podcast Berbaloi untuk Didengar
DITAJA
T
The Agile Brand with Greg Kihlström®


1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
Main Kemudian
Main Kemudian
Senarai
Suka
Disukai28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
SFLC Podcast explicit
Tandakan semua sebagai (belum) dimainkan
Manage series 1108124
Kandungan disediakan oleh Sports Fan Like Conduct. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Sports Fan Like Conduct atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
An MMA Podcast for fans by fans bringing you conversations with the biggest names in the sport of Mixed Martial Arts! From UFC, Bellator, Titan FC and everyone in between!
…
continue reading
17 episod
Tandakan semua sebagai (belum) dimainkan
Manage series 1108124
Kandungan disediakan oleh Sports Fan Like Conduct. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Sports Fan Like Conduct atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
An MMA Podcast for fans by fans bringing you conversations with the biggest names in the sport of Mixed Martial Arts! From UFC, Bellator, Titan FC and everyone in between!
…
continue reading
17 episod
Semua episod
×In this week, we talked with Rick Little of SikJitsu who is in Fight Week with a Spokane show that will feature two 12-year old girls fighting on the card. This topic got very interesting very quickly. Listen to Little talk about how such a fight came to be. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
Ahead of Derrick Lewis' fight against Blagoy Ivanov at UFC 244, Lewis' strength and conditioning coach, Alyssa Cantu sat down with us. We talked about Derrick's transformation following his knee surgery and what speed and strength we can expect to see from him at Madison Square Garden. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
After a short break, we are joined by The Sporting News and DAZN's Steve Muehlhausen to dive into the world of boxing. Muehlhausen talked in great detail about the events that unfolded with Errol Spence Jr.'s accident. What can we expect from Spence following his DWI? We then discuss the tragedy following Patrick Day's death from injuries sustained in the ring. Can boxing adapt to be safer for fighters? Finally we chat about the mega-card on Nov. 2 between Canelo Alvarez - Sergey Kovalev. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
This week we are joined by PFL quarterfinalist Chris Curtis. Curtis was a blast to talk with. We discussed his upcoming fights for PFL and what a $1 Mil. paycheck would mean. He also sheds some light on fighter pay, being a nerd and gaming. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
Following a loaded MMA week with UFC in Abu Dhabi and Bellator's big fight card, Keith Shillan joins the show for the first time. Shillan falls into a regular routine as a newcomer going down rabbit holes and MMA math. We discuss what is next for Khabib following his win. Will the UFC give Colby his long deserved title shot? Great discussion which will inevitably lead to future discussions with him on the show. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
Fight week for UFC 242 is upon us with one of the most anticipated main events. Mike Heck rejoins the show to break down the card. The original SFLC team is back! We talk implications for this week. Will this be the 3rd straight fight card where titles change hands? Tune in as we discuss possible outcomes for this card. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
In a bonus episode, we bring on local amateur kickboxer, D'Marcus Goode as one of the truest version of a fresh fighter. We talk about how he decided to fight and everything that goes through the mind of a fresh fighter. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
After an amazing weekend at UFC 241, FanSided MMA Editor Amy Kaplan joins the show. Kaplan covered the entire fight week culminating in her ringside coverage of 241. We discuss the card, her background in MMA and reporting and talk some recent MMA news. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
After a brief break from the show, Blake Stephenson and I are back with our breakdown of one of the biggest fights cards this year. We give our opinions of Colby Covington, Henry Cejudo, etc. Is it possible the Blake and I actually agree on the majority of this fight card? Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
In the latest episode, Serena joins the show and discusses her fight career while also being on the autism spectrum. She talks about how this hasn't stopped her from being an elite fighter and how her training has helped her. We then break down UFC Fight Night with Korean Zombie v. Moicano. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
This week we return from an MMA less week with a visit from Duane Finley. Finley chatted with us more about his time covering UFC and why he took a break from it. He discusses his upcoming shows he will be doing and how he has seen the sport of MMA advance since his time off. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
After an exciting weekend of combat sports, Nolan King joined the SFLC podcast. We started by discussing a lot of question surrounding Bellator and Rory MacDonald's future. King and I give our take on the line of questioning asked of both Michael Page and Douglas Lima. We then shifted focus on UFC with Cowboy Cerrone's latest victory and what that means next for him. After a not-so-brief discussion surrounding USADA testing, we finished with the Canelo-Jacobs fight and our views on how the fight went. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
Before his fight tonight in Bellator, Brent Primus joined the show from England. Primus talked about how this fight could get him a part three against Michael Chandler, who is fighting just one week later. Primus discussed his prior fights with Chandler and how he thinks Chandler might not want another rematch against Primus. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
A little belated due to technical difficulties but we were recently joined by Alex Perez. Fresh off his victory over Mark De la Rosa, Perez talked about his thoughts on the flyweight division, his recent uprise in the UFC and gives his thoughts on UFC 236. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
After an historic fight card between Errol Spence and Mikey Garcia, Premiere Boxing Champion ring announcer, Ray Flores, joins the show. Flores breaks down the card we saw over the weekend and how special of a fighter Spence is. We discuss where both fighters go from this weekend. Later Flores informs the show of Deontay Wilder's latest fight agreement. Check out all that is going on with Ray Flores and his career in boxing commentary. Brought to you by Teststripz.com – Managing diabetes is your business, Making it affordable is theirs. Sell your extra, unused diabetes supplies for up to $50 per box and support a worthy cause! Visit Teststripz.com or call (885) 787-4791 (855-STRIPZ-1) A+ rating from the BBB 5-years running. UFC Gym South Austin. Mention the SFLC Podcast to get three free classes when you sign up with them. Dependable Solutions – Innovating the future of YOUR small to medium sized business since 2012. Learn how you can save 40% to 60% on your overall credit card processing bill by going to dependable-solutions.net…
Selamat datang ke Player FM
Player FM mengimbas laman-laman web bagi podcast berkualiti tinggi untuk anda nikmati sekarang. Ia merupakan aplikasi podcast terbaik dan berfungsi untuk Android, iPhone, dan web. Daftar untuk melaraskan langganan merentasi peranti.