#49. Why you Should Update your Blog Posts & How to do it Effectively

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

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You Can Visit All Seven Continents. But Should You? 26:46

21 days ago26:46

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For many travelers, Antarctica is a bucket-list destination, a once-in-a-lifetime opportunity to touch all seven continents. In 2023, a record-breaking 100,000 tourists made the trip. But the journey begs a fundamental question: What do we risk by traveling to a place that is supposed to be uninhabited by humans? And as the climate warms, should we really be going to Antarctica in the first place? SHOW NOTES: Kara Weller: The Impossible Dilemma of a Polar Guide Marilyn Raphael: A twenty-first century structural change in Antarctica’s sea ice system Karl Watson: First Time in Antarctica Jeb Brooks : 7 Days in Antarctica (Journey to the South Pole) Metallica - Freeze 'Em All: Live in Antarctica Learn about your ad choices: dovetail.prx.org/ad-choices…

about a year ago 13:41

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Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why you should update your blog posts and HOW to do it. Special thanks to Stephanie Long, who inspired this episode!

Here's what we discuss:

Discover the power of updating your blog posts as we redefine them as dynamic, evergreen resources.
Learn why keeping your content fresh benefits your users and tells Google you're a trusted source.
Uncover three key strategies to effectively update your blog posts.
Bonus tip: How fine-tuning your blog post's title can make a world of difference.

Unlock the full potential of your blog posts, increase traffic, and boost your business. Want to explore advanced techniques and get a deeper dive into blog post updates? Join our Blog Traffic Machine course for expert guidance.

JOIN THE BLOG TRAFFIC MACHINE

CONNECT WITH ME ON INSTAGRAM

102 episod

#Evergreen Content #Business #Marketing #Anita Dykstra

#49. Why you Should Update your Blog Posts & How to do it Effectively

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

published about a year ago

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MP3•Laman utama episod

Here's what we discuss:

Discover the power of updating your blog posts as we redefine them as dynamic, evergreen resources.
Learn why keeping your content fresh benefits your users and tells Google you're a trusted source.
Uncover three key strategies to effectively update your blog posts.
Bonus tip: How fine-tuning your blog post's title can make a world of difference.

JOIN THE BLOG TRAFFIC MACHINE

CONNECT WITH ME ON INSTAGRAM

102 episod

#Evergreen Content #Business #Marketing #Anita Dykstra

Semua episod

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#100. 3 Biggest Coaching Blog Mistakes 11:39

13 weeks ago11:39

11:39

Welcome to another episode of the Marketing That Leads Podcast! Can you believe we’ve hit 100 episodes? 🎉 I’m beyond grateful for your support and excited to celebrate this milestone by tackling a crucial topic for coaches: blogging mistakes that could be costing you leads and visibility. Here's what to expect from this episode: Why over-focusing on aesthetics might be sabotaging your blog’s success. The danger of covering too many unrelated topics and how to keep your content cohesive. The importance of implementing SEO strategies from day one to drive consistent traffic. Join me as I dive into actionable tips to help you avoid these pitfalls and maximize your blogging efforts in 2025. Resources Mentioned: ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

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#99. How to Get AT LEAST 1 New Lead Everyday With a Blog Funnel 13:29

14 weeks ago13:29

13:29

Welcome to another episode of the Marketing That Leads Podcast! Today, I’m diving into the simple yet powerful strategy of using a blog funnel to add at least one new lead to your email list every single day. If you’ve been wondering how to turn your blog into a lead-generating machine, this episode is for you. Here's what to expect from this episode: The three essential tools you need to set up your blog funnel for success. How to drive consistent traffic using SEO and Pinterest. Why your lead magnet needs to align perfectly with each blog post. The secret to pitching your lead magnet for maximum conversions. When to focus on promoting your program versus your lead magnet. Discover how to make your blog work for you 24/7, even when you’re not online. Resources Mentioned: ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#98. How to Manage Your Blog in Only 2 Hours Per Week With No Team 16:39

15 weeks ago16:39

16:39

Welcome to another episode of the Marketing That Leads Podcast! If the thought of managing a blog feels overwhelming, this episode is for you. I’m sharing my proven strategies for running a successful blog in just two hours a week—even without a team! Learn how to simplify your blogging process while still driving traffic, building your email list, and growing your business. Here's what to expect from this episode: Why a simple content planning system is key to efficiency. The secret to batching keyword research for maximum productivity. How to optimize your writing and updating days for creative flow. Tips for keeping your blog process streamlined and stress-free. How to audit your time and refine systems for faster results. Stop overcomplicating blogging and start working smarter, not harder. Resources Mentioned: ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#97. The 2025 Blog Strategy for Coaches, Course Creators and Service Providers 16:04

16 weeks ago16:04

16:04

Welcome to another episode of the Marketing That Leads Podcast! Today, we delve into the essential blog strategies for 2025 that coaches, course creators, and service providers need to know. Here's what to expect from this episode: Why sustainable visibility and low-lift SEO are non-negotiables in 2025. The key to creating profitable blog content that drives leads and conversions daily. How to optimize your blog posts for long-term, automated lead generation. Strategies for replacing time-consuming social media with evergreen marketing. Join Blog Traffic Machine before January 14th to secure a one-week Voxer coaching experience with me in February! This exclusive offer will help you kickstart your blog strategy with personalized support. Resources Mentioned: : ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#96. The 5 Types of Blog Posts To Create For More Email Leads And Sales 17:43

19 weeks ago17:43

17:43

Welcome to another episode of the Marketing That Leads Podcast! Today, we’re diving into the top 5 blog post types every coach, course creator, and service provider should have in their content arsenal. Whether you're starting fresh or refining your strategy, these blog post types will help you achieve incredible results. Here's what to expect from this episode: Discover the five essential blog post types and their unique goals. Learn why informational posts are crucial for SEO and traffic growth. Explore how comparison posts can convert dream clients at the deciding phase. Uncover the power of case study posts to build trust and drive sales. Understand why listicles and review posts are SEO goldmines. By the end of this episode, you'll know exactly how to leverage these blog types to bring consistent traffic, leads, and sales to your business. Plus, I share how to simplify content creation with templates available in my Blog Traffic Machine course. Resources Mentioned: : ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#95. 3 Quick Blog Tweaks You Can Make Today For Better Results 9:19

20 weeks ago9:19

9:19

oday, I’m sharing three simple yet powerful blog tweaks that can boost your conversions and results immediately. Whether you want to grow your email list, sell digital products, or book out your VIP days, these actionable tips are designed to make a big impact with minimal effort. Here's what to expect from this episode: How to format your paragraphs for easier reading and longer website engagement. Why you should promote your lead magnets and offers in multiple spots within your blog post. The importance of internal linking to guide readers through your content and improve SEO. Quick strategies to ensure your blog works harder for your business. These small adjustments can significantly enhance your blog’s effectiveness and help you achieve better results with less effort. Resources Mentioned: ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#94. How To Use Your Blog For Your 2025 Launches 13:06

21 weeks ago13:06

13:06

Today, I’m sharing how to leverage your blog to drive success in your 2025 launches. Whether you’re running live launches, evergreen launches, or both, I’ll walk you through actionable strategies to make your blog a powerhouse tool for traffic, conversions, and sales. Here's what to expect from this episode: The difference between traffic blog posts and conversion blog posts—and why you need both. How SEO-optimized content can bring consistent leads without ads or social media. Tips for creating low-competition, high-impact blog posts to grow your email list. How to craft an evergreen ecosystem of blog content that converts browsers into buyers. Why blog content is the easiest, most sustainable marketing tool for your launches. Resources Mentioned: ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#93. 4 Things You Don't Need To Have a Successful Coaching blog 11:18

22 weeks ago11:18

11:18

Today, we dive into the biggest misconceptions about what it takes to run a successful coaching blog. If you've ever felt overwhelmed by the pressure to meet unrealistic blogging standards, this episode is for you! I’ll bust some common myths and show you a simpler, more effective way to leverage your blog for your coaching business. Here's what to expect from this episode: Why long blog posts aren’t the only way to rank on Google or grow your email list. How simplified SEO strategies can deliver great results without the technical overwhelm. The truth about content quantity: why you don’t need hundreds of blog posts to see success. How blogging consistency is overrated—and why ghosting your blog isn’t the end of the world. By the end of this episode, you’ll feel empowered to create a coaching blog that works for you without the stress. Resources Mentioned: ⭐️ Join the Blog Traffic Machine course ⭐️ Apply for my VIP day ⭐️ Join Passive Profit with Pinterest course ⭐️ Join my email list ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#92. I Moved Away From Kajabi 27:34

23 weeks ago27:34

27:34

Welcome to another episode of the Marketing That Leads Podcast! Today, I’m sharing an exciting update about a big change in my business. After much consideration, I’ve decided to move from Kajabi to Kartra. I’ll walk you through the five major reasons behind this decision and how it’s transformed my processes and reduced expenses. Why Kartra’s affiliate program features outshine Kajabi’s limitations. How Kartra truly delivers as an all-in-one platform. The surprising ways I cut my software expenses in half. The customization capabilities in Kartra that make it ideal for scaling. My experience with the supportive and responsive Kartra customer service. Resources Mentioned: ⭐️ Get 30% of Kartra & Advanced Automations! ⭐️ Join my affiliate program! ⭐️ Join my email list ⭐️ SiteGround Hosting Recommendation ⭐️ Connect with me on Instagram…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#91. A Raw and Real Business Break: What Happened & Personal Updates 31:47

24 weeks ago31:47

31:47

Welcome to another episode of the Marketing That Leads Podcast! After a much-needed two-month break, I'm back, and today’s episode is all about the lessons, insights, and epiphanies I experienced during my time away from the business. From behind-the-scenes revelations to personal breakthroughs, I'm diving deep into my journey and sharing what this pause taught me about life, business, and growth. Here's what to expect from this episode: Why I took time off from my education business and the burnout realization The process of disconnecting from routines to find clarity and freedom Reconnecting with my passion for my travel blog and focusing on content creation Discovering the importance of mental health, grief processing, and personal growth My new minimalist approach: moving forward as a solo entrepreneur Join me for a heartfelt comeback as I open up about my personal struggles and new direction. You’ll also get a glimpse into my future plans, where I lean into simplicity and reconnect with what truly matters in my business journey. Links & Resources: Blog Post: 10 Lessons Learned from Stepping Back From The Coaching Industry…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
Quick pod Update 🎙️ 2:16

36 weeks ago2:16

2:16

Sharing a podcast update with you all! 📨 JOIN MY EMAIL LIST Email me support@anitadykstra.com ♻️ APPLY FOR THE VIP DAY 📌 JOIN PASSIVE PROFIT WITH PINTEREST Our top 5 most listened-to episodes to dive into next: #41. 5 Steps to Kickstart Your Blog ASAP So You're More Visible in 2024 #29: The Simple 4-Step Framework That Brought 73k People To My Website Last Month #40. How to Know the EXACT Topics Your Ideal Client Wants to Know More About #30: Biggest SEO Mistakes You Could Be Making #39: How To Optimize Your Website Into A Traffic & Sales Machine…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#90. How To Craft High-Converting Emails 15:18

36 weeks ago15:18

15:18

Today, we delve into the secrets of creating email content that doesn't just reach inboxes but converts readers into buyers. This episode is the perfect wrap-up to our email marketing mini-series! Here's what to expect from this episode: Proven techniques for writing subject lines that guarantee high open rates How to make your email content hyper-relevant to different segments of your audience Strategies to overcome the fear of sending multiple emails per week The importance of environment and mindset in crafting compelling emails Insights into using feedback and reviews to enhance your email marketing effectiveness 📩 JOIN MILLION DOLLAR EMAIL (My affiliate link) 📨 JOIN MY EMAIL LIST 🤳 CONNECT WITH ME ON INSTAGRAM…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#89. Building an Engaging Email List 12:40

37 weeks ago12:40

12:40

In today’s episode, I'm excited to dive into how you can build an engaged email list. This is episode two of a three-part series on email marketing. If you haven’t listened to episode 88, which covers how to stay consistent with your emails, I highly recommend checking that out after this episode. It's packed with valuable tips to help you maintain a consistent email schedule. Here's what to expect from this episode: The importance of having an engaged email list for your business Effective strategies to grow your email list Tips for keeping your email list engaged and active By the end of this episode, you'll have actionable steps to build and maintain an engaged email list that supports your launches and sales efforts. 📩 JOIN MILLION DOLLAR EMAIL (My affiliate link) 🤳 CONNECT WITH ME ON INSTAGRAM…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#88. How I Finally Got Consistent with Sending Emails 15:21

38 weeks ago15:21

15:21

Today, I’m excited to announce a three-part podcast series all about email marketing. This is the first episode of the series, where we’ll dive into how to get consistent with your email marketing and make sales from your emails. Here’s what to expect from this episode: My personal journey with email marketing and the challenges I faced The pivotal moment that changed my email marketing game Practical tips to make email marketing a non-negotiable part of your business How to write emails without overthinking or over-editing The impact of the Million Dollar Email program on my email strategy By the end of this episode, you’ll have actionable steps to stay consistent with your email marketing and start seeing better results. 📩 JOIN MILLION DOLLAR EMAIL (My affiliate link) 🤳 CONNECT WITH ME ON INSTAGRAM…

Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers

1
#87. Feeling Burned Out by Marketing? Here’s 3 Easy Next Steps 20:22

39 weeks ago20:22

20:22

Today, we delve into feeling burned out by marketing and how to overcome it with three easy steps. Learn how to manage burnout while maintaining your marketing efforts to keep your business thriving. Here's what to expect from this episode: Identifying the root causes of marketing burnout Streamlining your content creation process Focusing on high ROI platforms for better results Creating a simple marketing plan that works for you By the end of this episode, you'll have actionable steps to manage burnout and continue marketing effectively. ♻️ APPLY FOR THE VIP DAY 📹 JOIN THE BLOG TRAFFIC MACHINE WAITLIST 📼 CHECK OUT DESCRIPT HERE 🤳 CONNECT WITH ME ON INSTAGRAM…

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Marketing That Leads: Evergreen Blogging, SEO & Pinterest Strategies for Coaches and Service Providers « » #49. Why you Should Update your Blog Posts & How to do it Effectively

#49. Why you Should Update your Blog Posts & How to do it Effectively

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#49. Why you Should Update your Blog Posts & How to do it Effectively