How to educate clients on what an OBM is.
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Hey, hey, hey, lovely listeners! Let's chat about demystifying the magic of OBMs for our clients. Buckle up, because this episode is packed with insights inspired by your questions. ♀️
First things first: Is your OBM understanding on point? Leanne dives into the core of what defines an OBM, emphasizing the difference from a regular VA. It's all about strategic support, project management, and that digital savvy magic. ✨
Now, onto client education:
Start with the foundation: Educate consistently throughout the client journey, from marketing materials to social media to client calls. Repetition is key! Showcase your value: Your services page should scream OBM, not basic VA tasks. Highlight strategic offerings like project & operations management. Paint the transformation picture: Explain how you create space, peace of mind, and business growth through your process. Talk about weekly check-ins, Voxer support, and strategic planning sessions. ROI rocks: Address the money question! Help clients see how your expertise frees up their time for higher-value activities, ultimately generating more income. Embrace the responsibility: Emphasize the ownership and strategic level you bring compared to a regular VA. You're the conductor of the business orchestra! Teamwork makes the dream work: Show how you seamlessly integrate with other team members, VA or not. It's all about smooth collaboration and shared goals. Storytelling sells: Share client success stories, case studies, and relatable scenarios. ✨ Personal anecdotes make your expertise real and impactful.
Ready to become an OBM whisperer? Tune in for actionable tips, a healthy dose of Leanne's signature sass, and a chance to win a shoutout!
Don't forget to leave a 5-star review and share your OBM education questions. Until next week, stay audacious, my lovelies!
53 episod